The Wire (Page 60)

By partnering with Google Cloud, Everseen continues to scale its vision AI platform to help retailers reduce shrink, streamline operations and enhance customer experiences SUNNYVALE, Calif., Jan. 9, 2025 /PRNewswire/ -- Ahead of NRF 2025, the retail industry's largest event, Everseen today announced it is partnering with Google Cloud to help retailers transform physical store operations. By using Everseen's Vision AI platform with Google Distributed Cloud and the Vertex AI Platform, retailers can now process vast amounts of visual data directly in stores, providing instant alerts and real-time insights.

Cloudinary’s Intelligent, Composable DAM Leverages AI to Empower Technical and Business Teams, Accelerate Launch Cycles and Greatly Reduce Asset Related Costs SAN JOSE, Calif. -- January 08, 2025 --( BUSINESS WIRE)-- Cloudinary, the image and video platform that powers many of the world’s top brands, has been named a Visionary in the 2024 Gartner® Magic Quadrant™ for Digital Asset Management Platforms. We believe this recognition underscores our dedication to innovation, forward-thinking strategies and understanding of where the industry is heading.

Builds on the company’s mission to create the most modern, Composable DXP; combining first party data with dynamic content to elevate brand experiences. AUSTIN, Texas, Jan. 8, 2025 /PRNewswire/ -- Contentstack, the composable digital experience platform (DXP) leader, today announced its acquisition of Lytics, pioneer of the real-time customer data platform.

Two-thirds of marketers use 16 or more martech solutions CHICAGO, Jan. 08, 2025 (GLOBE NEWSWIRE) -- TransUnion (NYSE: TRU) announced today newly commissioned Forrester Consulting research that reveals the uphill battle many marketing teams face in managing fragmented martech systems and identity challenges. However, the research also highlights a clear path forward for organizations that leverage identity resolution tools to connect disparate data sets.

Sales teams simply can’t do their jobs without collateral that addresses key questions and common objections. But as versions change and updates are made to this content, it’s all too easy to circulate outdated materials, leading to mixed messages and wasted time.

Merged company will be well-positioned to meet the evolving needs of creative, media, and advertising industries through combined investment in content creation, event coverage, and product and technology innovation Expected annual cost synergies between $150 million and $200 million by year three Expected to be accretive to earnings and cash flow beginning in year two Companies will hold conference call to discuss the transaction with investment community today at 8.30a.m. EST NEW YORK, Jan. 07, 2025 (GLOBE NEWSWIRE) -- Getty Images Holdings, Inc. (NYSE: GETY) and Shutterstock (NYSE: SSTK) today announced that they entered into a definitive merger agreement to combine in a merger of equals transaction, creating a premier visual content company.

The 2025 Sprout Social Index reveals what people now expect from brands on social media, the stakes of getting it wrong, and what marketers should do differently in the new year CHICAGO, Jan. 7, 2025 — According to The 2025 Sprout Social Index™ Edition XX released today, social media has become the #1 source for keeping up with trends and cultural moments, ranking ahead of TV, family and friends, and every other digital channel. While this shift gives culturally aware brands a greater opportunity to land in people’s feeds, it also means attention is harder than ever to earn, especially in an increasingly saturated social landscape.

Sean Blitchok Named CFO; Doug Sechrist Takes Helm as SVP of Marketing SEATTLE, Jan. 7, 2025 /PRNewswire-PRWeb/ -- Zenoti, the leading cloud software solution for the beauty, wellness, and fitness industries, proudly announces the addition of two seasoned leaders to its executive team. The appointment of Sean Blitchok as Chief Financial Officer and Doug Sechrist as Senior Vice President of Marketing comes at a pivotal time in the company's growth.

Leading call-tracking platform offers customers the ability to sign up for proactive monitoring and compliance threat/fine mitigation MILLERSVILLE, Md. – January 7, 2025 - CallTrackingMetrics, a leading call-tracking and analytics provider, announced a strategic partnership with Contact Center Compliance today. Contact Center Compliance offers a comprehensive suite of tools to help call centers meet regulatory standards.

Ad research pioneer to lead company's U.S. expansion; AI-powered platform enables mass content testing and optimization for marketers SCOTTSDALE, Ariz., Jan. 7, 2025 /PRNewswire-PRWeb/ -- Former Ace Metrix CEO Peter Daboll has joined DAIVID – an AI platform that helps marketers by predicting the effectiveness of their creative at scale – as the company's new Head of U.S. Ad research pioneer Daboll, who for over 25 years has helped develop technology to improve the impact and ROI of advertising at companies including iSpot, Yahoo! and comScore, will be responsible for expanding DAIVID's presence in the U.S. market and supporting the company's growing list of clients.