Backbase Customer Experience Platform helps organizations create rich, interactive web portals and mobile applications. It helps organize, create, and manage relevant customer experiences across any device, aimed at delighting customers and driving measurable business results.
Primary Use Cases
Incumbent Banks: Learn from fintechs and stay agile Over 200 digital challenger banks have been established globally since 2010, with a fifth of these based in the Asia Pacific region. At the same time, customers expect for ever increasing levels of convenience and personalized experiences, while...Read more
3 ways for banks to tap into SEA’s growing digital market in 2021 A new year has everyone thinking about the 365 days ahead and opportunities they can bring. This has me reflecting on the Vietnamese banking industry. I found it especially admirable how the government is focusing on promoting the...Read more
By: Vincent Bezemer, SVP Americas, Backbase It’s one thing to interact with your customers and members, but it’s another to engage them. Understanding the difference is key as we enter the era of engagement banking. The banking industry has long been restricted by both legacy systems and outdated...Read more