Backbase Customer Experience Platform helps organizations create rich, interactive web portals and mobile applications. It helps organize, create, and manage relevant customer experiences across any device, aimed at delighting customers and driving measurable business results.
Primary Use Cases
In 2017, Reuters published the following findings from a piece of research conducted by Celent, Accenture, IBM and others, into the technology supporting major US banking systems: 43% of banking systems are built on COBOL 80% of in-person transactions use COBOL 95% of ATM swipes rely on COBOL 220...Read more
A new raft of digital capabilities is driving ever more sophisticated sales and service experiences. Modern front ends, intuitive customer journeys, surprising products and services – all are there for the taking. Fast-moving fintechs and agile big techs are wasting no time in using these c...Read more
We already know that financial institutions need to complete their omni-channel implementations pretty quickly, and that a host of issues have been holding them back. Legacy IT systems and rigid, outdated cores are major impediments, and with the competition racing ahead, banks are literally runn...Read more