Marketing Automation, Beyond the First Hello 
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The Marketing Technologist: A Superhero and Agent of Change
Being a marketing technologist is all about driving change and innovation to improve the customer experience, drive revenue and increase CLTV.
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'Spray & Pray' Must Go Away: Why Marketing Needs to Get Surgical
Email marketing remains an effective lead generation channel, and yet it's often the most abused and misused channel.
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Getting Started with Digital Marketing
Digging Deeper into Digital Marketing
People Covering Digital Marketing
David Roe
David is a full-time journalist based in Paris, who spends his time working between Ireland, the UK and France. A partisan of ‘green’ living and conservation, he is particularly interested...
Dom Nicastro
Dom Nicastro is a Boston-based staff reporter at CMSWire. The former editor-in-chief of a daily newspaper, he reports on a wide range of topics, including social business, digital asset management,...
Kaya Ismail
Kaya Ismail is a business software journalist and commentator with years of experience in the CMS industry. He is also the Founder of Wordify, a content marketing agency for software vendors....
Chelsea King
Chelsea King is a San Francisco-based Marketing Operations Coordinator at Simpler Media Group, a company that creates B2B publications (CMSWire), communities and events. She has a background with digital, email...
Terena Bell
Terena Bell is an independent journalist covering technologies like artificial intelligence, chatbots and natural language process, as well as, ADHD, translation, sex, and rural America. Before becoming a reporter, she founded two...
Nicholas McQuire
Nicholas McQuire is vice president, enterprise research and artificial intelligence research at CCS Insight. He has over 15 years' experience in enterprise technology advisory services, most recently as managing director...
Pierre DeBois
Pierre DeBois is the founder of Zimana, a small business digital analytics consultancy. He reviews data from web analytics and social media dashboard solutions, then provides recommendations and web development...