Articles
Tag: cx
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5 Customer Experience Trends to Watch
These five customer experience trends will shape the rest of 2018 and beyond.
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Oracle Targets Internet of Things, AI Apps in Customer Experience Cloud Update
Oracle has expanded its artificial intelligence-based Oracle Customer Experience Cloud Suite by adding new capabilities in commerce, customer service and behavioral data. The announcements came as the Redwood Shores, Calif.-based company kicked off its annual OpenWorld Conference at the Moscone Center in San Francisco.
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Most Customer Experience Delivery Falls Flat, Survey Finds
Customer experience is a competitive differentiator, but disconnected channels and a lack of clear strategy cause most companies to fail in delivery, according to research released today by Dimension Data.
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Customer Experience ROI: The Secret Formula
You know the drill: Provide a great customer experience. Make customers happy. Build loyalty. Get more wallet share. Grow your market share. Customer experience professionals have been following this model for quite some time now, but the authors of a new book are here to tell you some surprising news.
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Tealium Closes on $30.7M in New Financing
Tag management provider Tealium closed on $30.7 million in Series D financing. The round was led by Georgian Partners, with participation from Bain Capital Ventures and current investors Battery Ventures, Tenaya Capital and Presidio Ventures.
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The Smucker's Facebook Fail: How to Protect Your Brand
Posts are disappearing from Smucker’s’ Facebook page, and consumer social reaction is anything but sweet. The company, best known for its jams and jellies, is making headlines for deleting posts that criticize its stance on GMO (genetically modified organism) labeling or that pose questions about GMO’s in their products.
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An Experience Design Primer - Service Design, UX, CX, DevOps
A small eruption emerged on Twitter in response to my article that covered the Adaptive Path acquisition. At the root of it was a conversation about the differences and overlaps between user experience (UX) and service design.
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Is it Better to Build or Buy Your Marketing Cloud? [Video]
Build versus buy is a debate that precedes digital marketing clouds. It's nothing new. But it's hot in digital marketing. And it's something that got a lot of people talking during the annual Marketing Technology Conference this past summer in Boston.
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Salesforce Shifts Focus to Customer Success with Analytics Cloud #DF14
Salesforce.com will launch a major strategic shift next week from a sales-driven CRM company to one focused on long-term customer success.
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Adaptive Path's Sale Signals Change for UX
An era has passed. Many in the user experience (UX) and web development worlds were shocked to hear last week that a small company in San Francisco called Adaptive Path had been acquired by, of all companies, Capital One.
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What CX Experts Learned This Week #OOW14
After 300 sessions revolving around the customer experience at Oracle OpenWorld, a panel of senior practitioners today tried to summarize what they learned about social media, marketing and sales.
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Jackrabbit Oak Blends 'Performance and Dynamic UX'
There's a good reason for marketers to pay attention to Jackrabbit Oak, the newest version of the Apache Software Foundation's open source content repository — at least according to Chief Technical Officer and Hippo co-founder Arjé Cahn.
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What 2 Companies Rate Best in Customer Service?
Financial services company USSA and uber-retailer Amazon took the top spots in the customer service ratings released by The Temkin Group, a detailed survey that evaluated 233 companies.
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8 Things You Can Learn About CX on Your Summer Vacation
Years later, when I made a trip across the United States in a 1975 VW Super Beetle, I fell in love with technology, too. There's nothing like a car without air conditioning to prove that simplicity has its limits — and that innovation is essential.
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