Articles
Get a few dozen – heck, a few hundred – prospects and/or current clients in a room.
Feed them well. Given them intermission full of fancy bottled water and treats.
Make your pitch. Then open the bar.
Continue reading...
About this time last year, we tried to crack the code of getting worth out of trade shows. Perhaps no one said it better than Stuart Chapman, head of telemarketing for Aetorius Marketing Ltd, a B2B telemarketing firm in Wiltshire, England.
Continue reading...
From the VEI report on online events If you’re attending online events more often, welcome to the club. A new survey finds that about two-thirds of online event producers say their attendance has increased, while only about 10 percent report lower online attendance. The Digital Event Benchmark Report from the
Continue reading...
Real-time event marketing firm, Blyve, comes out with a new version of its platform offering performance improvements and deeper social media integration. From Blyve to Blyve 2.0 A start-up company, Blyve was founded in 2007 on the basis that there needed to be a marketing platform that could track live
Continue reading...