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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

News
Big GOOGLE sign on a facade of glass taken in Seattle.
Google Adds AI Visibility Reports to Search Console
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News
A conference hallway with Sitecore signage at the Sitecore Symposium 2025 at the Walt Disney Dolphin Resort in Orlando, Fla.
Sitecore Acquires Scrunch to Boost AI Search Visibility
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Sponsored Article
A blue semi-truck sits precariously on the broken edge of a collapsed bridge spanning a body of water. A large section of the bridge has fallen into the water below, leaving a wide gap between the remaining sections. The scene is set under a cloudy sky, with shoreline vegetation and distant buildings visible in the background.
Veracity Over Volume: Stay Standing During the Great Content Collapse
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Two rolling suitcases sit near a large airport terminal window as a passenger jet takes off in the background. One suitcase is bright yellow, while the other is silver and topped with a hat and sunglasses, evoking leisure travel and vacation planning.
The Purchase Signal Most Brands Are Ignoring: The Booked Trip
A small autonomous delivery robot travels along a city street at dusk, illuminated by surrounding lights and vehicle headlights. Motion blur in the background emphasizes movement as the four-wheeled robot, carrying a small orange safety flag, navigates an urban environment independently.
Why Customer Experience Is Now Your AI Visibility Strategy
Close-up of a smartphone displaying the Figma logo on screen, with a blurred purple background.
Figma Make Brings Visual Editing to Live Codebases
Stacked tiles featuring the Salesforce cloud logo on a blue background, illustrating the brand’s platform ecosystem and identity.
Salesforce Acquires Contentful to Power Agentforce Content
Jar of homemade tomato pasta sauce surrounded by fresh cherry tomatoes, basil leaves, olive oil and seasonings on a dark countertop, highlighting fresh ingredients commonly used in Italian cooking.
Is Context Engineering the New AEO Secret Sauce?
Silhouette illustration of several people pushing a massive boulder uphill on a steep slope at sunset, symbolizing effort, persistence, teamwork, friction and the challenge of overcoming obstacles to achieve a goal.
What Is Customer Effort Score (CES)? Definition, Benchmarks and How to Improve It
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Articles Tagged "Firstspirit"

News
Article
Digital Experience
Crownpeak Launches FirstSpirit Quality Management Tools for Drupal & WordPress
Feature
Article
Digital Experience
E-Spirit Releases FirstSpirit CaaS to Streamline Content Delivery
Feature
Article
Customer Experience
The Holistic View of the Customer Experience
Feature
Article
Web CMS
Are Best-Of-Breed Customer Experiences Really Best?
Feature
Article
Customer Experience
E-Commerce, Content and Closing the Gaps: A Look at Elastic Path
Feature
Article
Customer Experience
E-Commerce, Content and Closing the Gaps: A Look at e-Spirit
Feature
Article
Customer Experience
FirstSpirit Web CMS 5.0: Focus on Connectivity, Integrated Search, Translation
Feature
Article
Information Management
e-Spirit Delivers SharePoint Integration for FirstSpirit CMS
Feature
Article
Web CMS
European Web CMS Vendor e-Spirit Kicks Off Roadshow, Hands Out Free Licences in Chicago
Feature
Article
Enterprise CMS
e-Spirit Brings FirstSpirit Web CMS to the US
Feature
Article
Web CMS
New e-Spirit AppCenter Integrates Content Based Apps with the Web CMS
Feature
Article
Web CMS
New Version of FirstSpirit Web CMS Connects to MS Office, OpenOffice
Feature
Article
Web CMS
FirstSpirit CMS 4.2 Adds Full-Text Docs Search, IE Support
Feature
Article
Web CMS
e-Spirit CMS Gets More Serious About Content Re-use
Feature
Article
Enterprise CMS
e-Spirit Seeks Bright Future Through Partnership Program
Feature
Article
Enterprise CMS
FirstSpirit 4.2 Aims to Prevent Content Snowballing Out of Control
Feature
Article
Enterprise CMS
Ease of Use Key for UK Enterprise CMS Vendor
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For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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