Articles
Tag: gartner
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What You Need to Know About Digital Experience Platforms
On the heels of Gartner's Magic Quadrant for Digital Experience, we highlight some key findings and strategies in the digital experience software arena.
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Teams Integrated Into Windows, Knowledge Workers To Stay Home and More News
Microsoft shows off Windows 11 for the workplace, Workplace from Facebook adds communication muscle, knowledge workers will work remotely and more news.
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Can You Hear Me Now? How Unified Communication Is Driving the Digital Workplace
Unified communications-as-a-service is coming into its own as rapid communication on many channels becomes a key part of the remote digital workplace.
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4 Keys to a Successful Customer Experience Operating Model
Is improving customer experience today actually difficult for employees to accomplish? It doesn’t have to be, if you create the right alignments.
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Forget Customer Experience. Forget Employee Experience. Enter Total Experience
Enterprises planning post-COVID business strategies need to look at the organizational experience as a whole, what Gartner calls Total Experience. Here's why.
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Microsoft Dominates the Analytics, Business Intelligence Market but There Are Alternatives
While Gartner reports Microsoft Power BI's domination of the market there are other effective alternatives for those that do not want to go that route.
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Were Digital Experience Platforms Ready for the Digital Onslaught in 2020?
Gartner has revealed in a report that customers of DXP providers reported troubles of usability, scalability and uptime in March of 2020. What's the deal?
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What's the Right Path for Your 2021 Marketing Strategy?
January reports indicate where marketers plan to focus their 2021 strategies, but which is the right path for your business?
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What Does the Qualtrics $14 Billion IPO Mean for the CX Market?
CMSWire's Dom Nicastro explores the $14B planned IPO for customer experience management provider Qualtrics and what it means for the CX market.
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Why Digital Innovation Needs to Be a Priority
Many CIOs have focused on managing the digital workplace to cope with COVID-19. Where they should be focused is on the workplace after the pandemic.
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Martech Stacks Are Being Underutilized By Marketers, How Much Does It Matter?
Marketers still aren’t using the full breadth of capabilities in their marketing technology stack, what if anything should leadership do?
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Why Some Marketers Are Leery of Analytics
Gartner has released findings that say many marketers aren't using analytics to inform decisions. Why?
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Salesforce Could Become Digital Workplace Player With Slack, Gartner Analyzes Content Services & More
Salesforce could buy Slack this week, Gartner analyzes content services, AvePoint goes public, IBM updates cloud services and more digital workplace news.
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Is It Time To Refine or Scale Back Your Marketing Personalization Efforts?
Recently, Gartner reported that fewer CMOs are prioritizing marketing personalization. We explore whether it's time to refine your efforts or scale them back.
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