Articles
Local businesses just got a boost with the launch of a new service that combines online scheduling, automated marketing, real time communication and client management — all in one integrated experience.
Optimized for mobile web and mobile apps, MyTime Scheduler was created to give small businesses a level playing field
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Ali Riaz, founder and former CEO of Attivio, is joining the board of Akumina, the Nashua, N.H.-based digital marketing and web solutions company announced today. Eight-year-old Attivio, based in Newton, Mass., is a unified information access (UIA) platform.
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What makes a company great? Shep Hyken, professional speaker, bestselling author and Chief Amazement Officer for Shepard Presentations, said it’s not just the product. Hyken, a customer service and experience expert, spoke during CXweek, an online conference featuring daily webinars and content downloads to raise awareness of and
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In a recent Forrester report, researchers named only 16 companies as specialty agencies which, “more often than not … determine the success or failure of digital experience delivery initiatives.
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Is your online community everything you dreamed it would be? Members constantly exchanging ideas and advice? Content that is always fresh and inviting? Engagement so high that members can’t stop raving about you across their social networks? Or are you in with the 94 percent of B2B marketers Demand Metric
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Whatever you think of the concept of customer success, this much is true: there are plenty of believers, as evidenced by attendance at this week’s Gainsight Pulse 2015 conference.
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Weaving together the fragmented customer experience across various channels is a daily challenge for today’s digital marketers.
But StepOne, with the release of three new customer experience solutions, hopes to change this.
Using machine learning and predictive analytics, the new solutions – which include post-retail engagement, order fulfillment and
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Marketers are so focused on providing personalization and trying to make the customer experience just right that they may be ignoring the very people they want to please. A new customer experience trends report and infographic released by InMoment reveals that while customers do appreciate the personalized touches that brands
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According to a recent Aberdeen report, 94 percent of company leaders say that effective hiring is key to helping them achieve their business objectives.
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Roughly one month after the release of Oracle’s Learning Cloud, Cisco has come out with its own news around what it calls “creating perpetual learning environments.” With today’s release of Cisco® Collaborative Knowledge — a knowledge sharing and learning platform — Cisco executives say they can help build smarter,
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The city of Detroit is trying hard to reinvent itself as more than just a manufacturing hub. And if this year’s Techweek Detroit is any indication, it's succeeding.
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Here's a sobering thought: 65 percent C-Suite executives surveyed concede they risk becoming irrelevant or uncompetitive unless they embrace big data. At least that's the conclusion of a study by CapGemini and EMC. Pratibha Vuppuluri – founder and CEO of on-demand research and analysis firm, KeyInsite – agrees.
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If you’re thinking about adding influencers to your marketing mix, but aren’t quite sure if you can pull it off, take a few minutes to read what Christine Vieira has to say. She’s the co-founder and president of Find Your Influence, a cloud-based automated influencer marketing program.
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With all of the research and resources being poured into mobile, you’d think every single company would have a mobile strategy in place — and be hard at work executing it. However, the number is probably lower than you think. According to a study by Lopez Research, more than
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