Articles
Tag: optimizely
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Mastercard to Acquire Dynamic Yield, Adobe Has Executive Changes and More News
Mastercard has acquired Dynamic Yield from McDonald's, and Adobe has executive changes, leading off our news column.
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DXP Optimizely Acquires Welcome to Improve Global Customer Experiences
Digital experience platform provider Optimizely announced last week its entering into an agreement to acquire Welcome.
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Optimizely Acquires Welcome, D4t4 Updates Celebrus CDP & More News
Deloitte, Optimizely and others make acquisitions, Pega adds AI capabilities, Solodev CMS for Kubernetes makes it to the AWS marketplace & more CX news.
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Freshworks Debuts IPO, Optimizely Launches Data Core Service & More CX News
Freshworks files IPO, Optimizely launches data core service and more customer experience and digital marketing software news.
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Everything You Should Know About Headless CMS
Customer experience has changed quite a bit over the last few years, and as this experience has changed, so too has the technology required to facilitate it.
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Optimizely Acquires CDP Zaius, Acquia Updates Open DXP and More DCX News
Optimizely has acquired a CDP, and Acquia updates its DXP, plus more digital marketing and customer experience software news.
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Qualtrics Valued at $22.8B, Bloomreach Acquires Exponea & More News
This busy week in the CX and digital marketing software market leads with Bloomreach's big investment and acquisition.
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Snowflake Sets Record IPO, Oracle Updates CX Service and More DX News
In this week's DX newsbyte, cloud data platform Snowflake comes out with a record-setting IPO,Oracle updates it's CX service, Arm acquired by NVIDIA and more.
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6 Insights Into Episerver's Acquisition of Optimizely
What was the motivation behind Episerver's acquisition of Optimizely? We look into several potential reasons and impact of this acquisition.
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Fuze Nets $30 Million, Zendesk Acquires Outbound, More News
Cambridge, Mass.-based Fuze got one step closer to an IPO after closing on its latest round of venture capital this week — this time, for $30 million.
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Optimizely Raises $58M, Targets Personalization
Five-year-old Optimizely, a website optimization platform, has raised another $58 million. The Series C round brings the San Francisco-based provider's total funding to $146 million. Optimizely plans to use the cash to move deeper into personalization.
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News You Can Use: Facebook, Vidyard, More
The latest in emoting, merging, personalizing and awards from the Golden State, the Tri-City and the Swinging City. Facebook Showing Mixed Emoji That is, it does if you live in either Ireland or Spain. Those two countries will be beta testers for the pilot program of Facebook’s long-awaited update to
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Optimizely Claims 'Breakthrough' in Online Testing Platform
Optimizely, a website optimization platform, just released what company execs describe as an innovative capability that breaks from traditional statistical methods.
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ClickTale Partners with Optimizely for User Tracking, A/B Testing
Building a website is one thing. Figuring out if it is accomplishing its intended goals is quite another. To provide a comprehensive approach to the latter challenge, ClickTale, a web analytics firm, and Optimizely, a website optimization platform, are partnering to offer an integrated service. The joint service combines Optimizely
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