Articles
Tag: optimizely
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Qualtrics Valued at $22.8B, Bloomreach Acquires Exponea & More News
This busy week in the CX and digital marketing software market leads with Bloomreach's big investment and acquisition.
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Snowflake Sets Record IPO, Oracle Updates CX Service and More DX News
In this week's DX newsbyte, cloud data platform Snowflake comes out with a record-setting IPO,Oracle updates it's CX service, Arm acquired by NVIDIA and more.
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6 Insights Into Episerver's Acquisition of Optimizely
What was the motivation behind Episerver's acquisition of Optimizely? We look into several potential reasons and impact of this acquisition.
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Fuze Nets $30 Million, Zendesk Acquires Outbound, More News
Cambridge, Mass.-based Fuze got one step closer to an IPO after closing on its latest round of venture capital this week — this time, for $30 million.
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Optimizely Raises $58M, Targets Personalization
Five-year-old Optimizely, a website optimization platform, has raised another $58 million. The Series C round brings the San Francisco-based provider's total funding to $146 million. Optimizely plans to use the cash to move deeper into personalization.
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News You Can Use: Facebook, Vidyard, More
The latest in emoting, merging, personalizing and awards from the Golden State, the Tri-City and the Swinging City. Facebook Showing Mixed Emoji That is, it does if you live in either Ireland or Spain. Those two countries will be beta testers for the pilot program of Facebook’s long-awaited update to
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Optimizely Claims 'Breakthrough' in Online Testing Platform
Optimizely, a website optimization platform, just released what company execs describe as an innovative capability that breaks from traditional statistical methods.
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ClickTale Partners with Optimizely for User Tracking, A/B Testing
Building a website is one thing. Figuring out if it is accomplishing its intended goals is quite another. To provide a comprehensive approach to the latter challenge, ClickTale, a web analytics firm, and Optimizely, a website optimization platform, are partnering to offer an integrated service. The joint service combines Optimizely
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Forrester Wave for Online Testing: Maxymiser, Adobe, Autonomy Among Leaders
According to the a new Forrester Wave report, online testing technology is undergoing a rapid evolution where it is becoming a core competency of digital marketers, while leading online testing platform providers are starting to follow the lead of digital marketing vendors by offering functionality that support multiple channels and
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