Articles
Tag: voc
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4 Tips to Get More From Voice of the Customer Programs in 2019
Monitoring the voice of the customer is one thing, but how can brands take their voice of the customer campaigns to the next level in 2019?
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6 Things to Know About SAP's $8 Billion Qualtrics Acquisition
Experts share takeaways from the SAP-Qualtrics $8 billion acquisition.
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No, I Don't Want to Take Your Survey
If your survey talk to my needs rather than your needs, I might just respond ....
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Customer Experience is Lip Service Without CDP, VoC
Getting customer-centric and prioritizing the CX in your company isn’t just about shifting your cultural mindset or setting new innovation priorities.
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5 Steps For Building a Voice of the Customer Program
What do revenue, retention and reputation all have in common? They all revolve around the customer.
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Qualitative Research: The Third Essential Customer Research Input
By balancing qualitative research with quantitative and observational research can offer a full picture of your customer's needs.
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5 Tech Giants Taking The Voice of the Customer Seriously
If you aren't incorporating voice of the customer feedback, you're missing a competitive edge. Here are 5 examples of how tech giants are getting VOC done.
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8 Enterprise Voice of the Customer (VoC) Tools You Should Know About
Collecting voice of the customer data effectively is hard. Processing and acting upon even harder. These VOC tools can help simplify the process.
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5 Voice of The Customer Program Examples In The Wild
We asked brands from different industries to share their stories about how VOC programs have helped impact their products, services and business.
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5 Customer Experience Trends to Watch
These five customer experience trends will shape the rest of 2018 and beyond.
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The Step-by-Step Guide to a Successful Voice of The Customer Program
Having a voice of the customer (VOC) program is one thing, but having a program that actually impacts your customer experience is something else.
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10 Common Voice of the Customer Mistakes
Your Voice of the Customer (VOC) program may be well-intentioned, but often fall prey to common missteps. Here's how to avoid those mistakes.
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Voice of the Customer: 8 Tips to Win Executive Buy-in
Getting your executives to buy in to your Voice of the Customer (VoC) programs can be challenging. Here are 9 tips for getting them on the right path.
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Looking for Your Next Big Idea? Ask Your Customers — and Really Listen
Customer feedback can help inspire your next big idea, but remember: it's just one form of input.
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