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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Google Adds AI Visibility Reports to Search Console
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Sitecore Acquires Scrunch to Boost AI Search Visibility
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Veracity Over Volume: Stay Standing During the Great Content Collapse
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Two rolling suitcases sit near a large airport terminal window as a passenger jet takes off in the background. One suitcase is bright yellow, while the other is silver and topped with a hat and sunglasses, evoking leisure travel and vacation planning.
The Purchase Signal Most Brands Are Ignoring: The Booked Trip
A small autonomous delivery robot travels along a city street at dusk, illuminated by surrounding lights and vehicle headlights. Motion blur in the background emphasizes movement as the four-wheeled robot, carrying a small orange safety flag, navigates an urban environment independently.
Why Customer Experience Is Now Your AI Visibility Strategy
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Figma Make Brings Visual Editing to Live Codebases
Stacked tiles featuring the Salesforce cloud logo on a blue background, illustrating the brand’s platform ecosystem and identity.
Salesforce Acquires Contentful to Power Agentforce Content
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Is Context Engineering the New AEO Secret Sauce?
Silhouette illustration of several people pushing a massive boulder uphill on a steep slope at sunset, symbolizing effort, persistence, teamwork, friction and the challenge of overcoming obstacles to achieve a goal.
What Is Customer Effort Score (CES)? Definition, Benchmarks and How to Improve It
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Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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