Advanced Media Portal (AMP) is a Digital Asset Management (DAM) technology software as a service (SaaS) solution that is designed to help marketing and their creative teams collect, organize and share their brand’s digital assets with ease and better execute digital marketing and customer experience programs. It provides support for critical marketing and sales functions: campaigns, video handling, mobile access, brand guidelines, product information, partner enablement and analytics.
Primary Use Cases
Digital Asset Management (DAM)
Salesforce acquires email marketing solution provider Rebel, Facebook hires new VP Global Affairs, Concentric releases analytics solution and more CX news.
Technology is definitely a big part of customer experience, but it's only one third of the equation.
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