big crowd
Editorial

1 Simple Content Fix: Talk to Your Audience, More News

2 minute read
undefined avatar
By

Marketers may plan to focus on quality over quantity when it comes to content this year. Raise your hand if your goal includes creating content that resonates. No sales pitches — just some bleeding edge thought leadership.

All fine intentions. But have those same marketers talked to customers to figure out what "value" means to them? If not, they're already starting down the wrong path. Read more

Learning Opportunities

Here are some more of our favorites from the past week:

A Sample of Our Stories

Customer Experience

Digital Workplace

Information Management

Featured Events

Featured Research

About CMSWire

For nearly two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

.

Today the CMSWire community consists of over 5 million influential customer experience, digital experience and customer service leaders, the majority of whom are based in North America and employed by medium to large organizations. Our sister community, Reworked gathers the world's leading employee experience and digital workplace professionals.

Join the Community

Get the CMSWire Mobile App

Download App Store
Download google play