Personalization has long been seen as a key to build customer loyalty and boost sales. But when the stats show that 80% of consumers are more likely to buy when given a more individualized approach, it’s now essential that businesses embrace each customer’s unique journey. Scott Clark has advice on how to master that. Elsewhere, we take a look at what traits are necessary for a successful CLO and ways to spot — and prevent —employee burnout.
Learning Opportunities
Webinar
Aug
23
Curating the customer experience through integrated data insights
Identify the analytics capablities that drive value
Webinar
Aug
24
2022 State of Internal Communications: Trends, Challenges and more
A Simpplr Research Webinar
Webinar
Aug
25
How CVS Health is Creating Personalized and Connected Experiences
Learn how CVS is delivering personalized, connected, and seamless experiences for customers
Webinar
Aug
30
Shaping the Future of Digital Storytelling
How Storyblok empowers your teams to create better digital experiences
Quick, Give Me the Headlines:
- 6 Personalization Tips for a Better Customer Experience Scott Clark | August 10
When it comes to branding, generic is synonymous with irrelevant. - Digital Transformation, Round Two: Time to Get On Board Anita Brearton | August 17
"Digital transformation" is not new to the professional lexicon, but its vitality has evolved in the COVID-19 world. - Top Skills and Traits of a Chief Learning Officer Dom Nicastro | August 17
The CLO role is a fluid one, but there are certain things they must understand and be able to achieve. - Employee Coaching Comes to the Masses Virginia Backaitis | August 20
Coaching has come a long way in recent years, as can be seen in the variety of approaches and tools now used. - Designing Digital Customer Experiences for the Pandemic Age | David Weldon August 19
Important takeaway: if you believe your website is meeting everyone's needs, it’s time to rethink that. - Content Syndication Is Making a Comeback: Here's How to Make it Work for You David Crane | August 18
B2B marketing spending is up in general, but why is content syndication in particular so hot right now? - We Need 'Set it and Forget it' Governance John Mancini | August 17
Has Microsoft 365 cracked the code on governance? - Where Automation Is Being Used in the Digital Workplace David Roe | August 19
Often seen as a threat to jobs, companies are finding new ways to help automation assist — not eliminate — employees. - 6 Tips for an Engaging Mentoring Program Scott Clark | August 18
Mentorship is about more than teaching. Building relationships can improve skills and engage employees to keep talent around. - Seeing the Signs of Workforce Burnout Kaya Ismail | August 17
Sorry, I’m too exhausted to come up with a description for this one.
Featured Events
- August 25 — Re/Constructing the Customer Experience
- August 25 — [Medallia Webinar] Blazing the Customer Experience Trail in Canada
- August 26 — [CMSWire Webinar] TEI: The ROI of Implementing a Nutanix Solution for End User Computing
- August 27 — [CMSWire Webinar] Why Brands that Connect Marketing, Design & Development Will Succeed
- August 27 — CMSWire Tweet Jam: The Fresh Start Effect and the Future Workplace #DigWorkChat
- September 1 — [CMSWire Webinar] Why a Digital Workplace for Frontline Employees Can Save You $30M and How to Prove It
- September 2 — [CMSWire Webinar] The 5 Must-Haves Before Returning Employees to the Office
- September 10 — [CMSWire Webinar] The Digital Workplace Revolution: How Leaders Are Rising to the Challenge
- October 13 — Digital Workplace Experience 2020
- October 21 — Digital Experience Summit 2020
