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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
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Why the CMO Job Is Being Rewritten in Real Time — and How to Land on the Right Side
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Feature
Stacked tiles featuring the Salesforce cloud logo on a blue background, illustrating the brand’s platform ecosystem and identity.
Salesforce Agentforce Contact Center Review: Strengths, Gaps and How It Compares to Rivals
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Editorial
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Your Marketing Strategy Is Just Boring
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Two vintage-style toy robots, one red and one teal, standing side by side against a plain white background, facing forward with mechanical details and antennae visible.
Marketing Org Charts Were Built for Channels. AI Just Made That Obsolete
Close-up of a hand holding a smartphone displaying the Canva AI logo with the tagline “rapid content creation,” set against a blurred background of colorful digital screens.
At Canva Create, the Company Declares Its Design-Tool Era Is Over
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What Mickey Mouse and Taylor Swift Get Right About Customer Experience
A hand places a wooden block onto a stack of cubes featuring two silhouetted heads and a circular arrow symbol, representing alignment, communication and the continuous exchange of information between teams or stakeholders.
The Chief Customer Officer Isn’t Just a Voice of the Customer Anymore
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Reddit's Rise in AI Citations: What Marketers Must Know About AEO Strategy
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The Experience Orchestrator: Where Enterprise Architecture Meets AI Driven CX
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Articles Tagged "Blueconic"

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Customer Data Platforms
BlueConic Expands Beyond CDPs With New Customer Growth Engine
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Customer Experience
Why Did Customer Data Platform BlueConic Acquire Jebbit?
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Customer Experience
Vista Equity Partners Invests in BlueConic, ActiveCampaign Adds Apps and More News
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Customer Experience
Adobe Adds Headless Content Management, WPVIP Acquires Parse.ly and More News
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Customer Experience
Pega Acquires Qurious, Salesforce Introduces Loyalty Management & More CX News
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Customer Experience
Informatica Acquires GreenBay Technologies, BlueConic, Decibel Add Execs & More News
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Customer Experience
Adobe Partners With Medallia, BlueConic Updates Orchestration and More CX News
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Customer Experience
Gartner Predicts Global AI Business Value Will Reach $1.2T, Sprinklr Updates, More News
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Digital Marketing
5 Vendors Explain What Makes Their Digital Marketing Hub Unique
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Digital Experience
BlueConic Releases Machine Learning Powered Recommendations Engine
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Digital Marketing
BlueConic Platform Updates Connect Siloed Data Stores
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Information Management
News Bites: FTI, IBM, Sitrion, Cloudwords, More
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Article
Digital Marketing
BlueConic Reemerges
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Article
Web CMS
GX Adds Mobile Marketing to Web CMS
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Article
Enterprise 2.0
BlueConic Enhanced with Mobile, Social
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Article
Web Experience
GX Software Enters Web Engagement Market with BlueConic
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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Popular Articles
The Experience Orchestrator: Where Enterprise Architecture Meets AI Driven CXYou Bought a Customer Data Platform. Did You Build for It?Where Agentic CX Pays Off First (And Why It’s Not Customer-Facing)Your Customer Journey Map Needs a Rewrite (Or a Bonfire)HubSpot Launches First CRM Deep Research Connector to ChatGPTReddit's Rise in AI Citations: What Marketers Must Know About AEO Strategy
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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