Articles
Tag: hootsuite
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ThoughtSpot Lands $145M in Funding, HubSpot Debuts Service Hub, More News
Catching up on the latest customer experience software news with updates from Oracle, Clarabridge and more.
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A Facebook-Hosted Game Show? Hootsuite Launches LOI: Live Pitch
Shark Tank move over: Hootsuite will debut a similarly-styled show next week called LOI: Live Pitch. LOI: Live Pitch will give entrepreneurs aged 18 to 25 an opportunity to pitch their business ideas.
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Hootsuite Integrates Adobe Digital Assets for Social Content
Hootsuite is bringing Adobe and its 90 million digital visual assets into its social media management ecosystem. The Vancouver, BC-based social media management platform announced today an integration with Adobe Creative Cloud and Adobe Stock, which includes 90 million stock photography assets.
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Zeta Global Secures $140M to Fuel Growth, More News
Zeta Global is looking to grow, and received an influx of cash this week to do so. Earlier this week, the New York City-based provider of multichannel campaign management announced its largest funding round to date: $115 million in equity capital.
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Hootsuite Acquires Naritiv Solution; Conversocial Acquires HipMob
Consolidation among customer experience technology vendors continued today with two acquisitions. Hootsuite acquired a Snapchat analytics solution created by Naritiv, a Los Angeles startup that has helped companies understand and enhance the impact of their digital campaigns on Snapchat.
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Hootsuite Acquires Social Media Analytics Provider LiftMetrix
Hootsuite today announced its second acquisition in less than a month. The Vancouver, British Columbia-based social media management provider acquired LiftMetrix, a social analytics vendor.
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Hootsuite Acquires AdEspresso; Launches Hootsuite Ads
Vancouver, British Columbia-based Hootsuite today announced the acquisition of Facebook advertising partner AdEspresso, a company that offers a Software-as-a-Service- (SaaS) based Facebook and Instagram advertising suite. Simultaneously with that news, the social media management platform also revealed the launch of its latest tool, Hootsuite Ads.
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Hootsuite Integration Targets Digital Asset Management
Social media management provider Hootsuite has announced integrations with popular content management repository systems in a move designed to help marketers leverage digital assets. Hootsuite, based in Vancouver, British Columbia, has integrated Dropbox, Microsoft OneDrive, Box, Google Drive and other content sources into the Hootsuite publishing platform.
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Hootsuite Integrates Video With Social Media's Big 4
Hootsuite is integrating with four major social media platforms — a move designed to help marketers engage with consumers on video content. The Vancouver, British Columbia-based social media management provider launched the integrations with YouTube, Facebook, Twitter and Instagram. Hootsuite's business model banks on integrations with social media platforms.
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Hootsuite Connects to CRM, Content and Automation Platforms
Vancouver, British Columbia-based Hootsuite announced three new open APIs this week for publishing, user management and url analytics. They are designed to make it easier for companies to integrate social networking with other systems and services, including customer relationship management, content management and automation platforms.
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Hootsuite Acquires Social Selling App
Vancouver, British Columbia-based Hootsuite is expanding its toolset for sales executives through the acquisition of another Vancouver-based company, Sales Prodigy. Hootsuite plans to capitalize on Sales Prodigy's mobile app, which can help sales professionals build relationships with prospects on platforms like Twitter and Instagram.
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Hootsuite Helps Microsoft Raise Its Social Game
Even Microsoft — the world’s largest software provider — sometimes depends on its business partners to go the last mile or “to help drive success for our customers,” as company CEO Satya Nadella put it at the company’s Worldwide Partners Conference last summer.
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Hootsuite Taps Software Veteran to Lead Enterprise Sales
Elliott spent a lot of time at SAP as well as software companies acquired by Oracle. He knows the enterprise mindset.
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Hootsuite: Turn Employees Into Brand Advocates
Some 10 million users and brands reportedly use Hootsuite to manage their social media. Now the Vancouver, British Columbia-based provider wants them and other to become brand advocates — and all they have to do is use a new mobile app. Hootsuite debuts its mobile employee advocacy application, Hootsuite Amplify, today.
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