Articles
Hootsuite acquired customer engagement platform, Sparkcentral to start the New Year with some big acquisition news, that and more in this week's newsbyte.
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Adobe has announced updates that allows developers to work alongside marketers in Adobe Target for the first time.
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Catching up on the latest customer experience software news with updates from Oracle, Clarabridge and more.
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Shark Tank move over: Hootsuite will debut a similarly-styled show next week called LOI: Live Pitch.
LOI: Live Pitch will give entrepreneurs aged 18 to 25 an opportunity to pitch their business ideas.
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Hootsuite is bringing Adobe and its 90 million digital visual assets into its social media management ecosystem.
The Vancouver, BC-based social media management platform announced today an integration with Adobe Creative Cloud and Adobe Stock, which includes 90 million stock photography assets.
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Zeta Global is looking to grow, and received an influx of cash this week to do so.
Earlier this week, the New York City-based provider of multichannel campaign management announced its largest funding round to date: $115 million in equity capital.
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Consolidation among customer experience technology vendors continued today with two acquisitions.
Hootsuite acquired a Snapchat analytics solution created by Naritiv, a Los Angeles startup that has helped companies understand and enhance the impact of their digital campaigns on Snapchat.
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Hootsuite today announced its second acquisition in less than a month. The Vancouver, British Columbia-based social media management provider acquired LiftMetrix, a social analytics vendor.
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Vancouver, British Columbia-based Hootsuite today announced the acquisition of Facebook advertising partner AdEspresso, a company that offers a Software-as-a-Service- (SaaS) based Facebook and Instagram advertising suite. Simultaneously with that news, the social media management platform also revealed the launch of its latest tool, Hootsuite Ads.
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Social media management provider Hootsuite has announced integrations with popular content management repository systems in a move designed to help marketers leverage digital assets.
Hootsuite, based in Vancouver, British Columbia, has integrated Dropbox, Microsoft OneDrive, Box, Google Drive and other content sources into the Hootsuite publishing platform.
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Hootsuite is integrating with four major social media platforms — a move designed to help marketers engage with consumers on video content.
The Vancouver, British Columbia-based social media management provider launched the integrations with YouTube, Facebook, Twitter and Instagram.
Hootsuite's business model banks on integrations with social media platforms.
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Vancouver, British Columbia-based Hootsuite announced three new open APIs this week for publishing, user management and url analytics.
They are designed to make it easier for companies to integrate social networking with other systems and services, including customer relationship management, content management and automation platforms.
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Vancouver, British Columbia-based Hootsuite is expanding its toolset for sales executives through the acquisition of another Vancouver-based company, Sales Prodigy.
Hootsuite plans to capitalize on Sales Prodigy's mobile app, which can help sales professionals build relationships with prospects on platforms like Twitter and Instagram.
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Even Microsoft — the world’s largest software provider — sometimes depends on its business partners to go the last mile or “to help drive success for our customers,” as company CEO Satya Nadella put it at the company’s Worldwide Partners Conference last summer.
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