The Wire (Page 175)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Digital Marketing
MediaGo Partners With Voluum to Optimize Campaign Delivery and Management for Advertisers
Jan 10, 2024
The collaboration will centralize the management process, allowing Voluum users to leverage MediaGo's deep learning technology to optimize ad performance and maximize ROI. SAN FRANCISCO, Jan. 10, 2024 /PRNewswire/ -- MediaGo, a deep learning-based intelligent advertising platform under the Baidu Global Business Unit, today announced its partnership with Voluum, a leading advertising tracking and optimization platform.
Press Release
Digital Experience
Acquia Completes Acquisition of Monsido
Jan 09, 2024
Adds website accessibility, website optimization, and compliance solution to Acquia’s industry-leading digital experience platform (DXP) BOSTON--(BUSINESS WIRE)-- #accessibility -- Acquia, the digital experience leader, today announced the successful completion of its acquisition of the Monsido platform, a website accessibility and optimization solution. The SaaS-based Monsido platform helps customers of all sizes, across industries, to monitor and perfect website accessibility, content quality and governance, search engine optimization (SEO), data privacy, and performance.
Press Release
Digital Marketing
Britton Marketing & Design Group Merges With BrandStar
Jan 09, 2024
Jeff & Sue Britton With the acquisition of Britton Marketing and Design Group, BrandStar furthers its presence into the ‘New American Middle’; expands its creative capabilities Jeff and Susan (Britton), along with their team have established a truly unique niche, providing top-tier results for some of the nation’s most recognized companies.” — Mark Alfieri, Founder & CEO of BrandStar FT. WAYNE, IN, UNITED STATES, January 9, 2024 / EINPresswire.com / -- Britton Marketing & Design Group, a full-service branding and design firm, has merged with South Florida-based BrandStar a solutions-driven, fully horizontally and vertically integrated production and strategic marketing company.
Press Release
Digital Marketing
TapClicks Announces New Data Connectors for TikTok Ads
Jan 09, 2024
SAN JOSE, CA, UNITED STATES, January 9, 2024 / EINPresswire.com / -- TapClicks, the leading provider of Smart Marketing Cloud solutions, including automated data warehousing, reporting intelligence and marketing workflow management for media companies, digital agencies and brands, announced today the launch of new connector packages designed to enhance marketers’ abilities to monitor and blend TikTok advertising campaigns at scale. TikTok, the cutting-edge social-video platform known for its skyrocketing popularity, has emerged as a clear “go-to” for businesses to connect with a diverse and highly-engaged audience.
Press Release
Ecommerce
Sparq Mart Set to Revolutionize Ecommerce With an Ambitious 400,000 Product Array
Jan 09, 2024
Sparq Mart gears up for a colossal expansion, aiming to stock an epic selection of 400,000 quality products for discerning customers. DOVER, DELAWARE, UNITED STATES, January 9, 2024 / EINPresswire.com / -- Sparq Mart, the rapidly emerging online shopping powerhouse, today announces a grand-scale initiative to elevate its product count to an astonishing 400,000.
Press Release
Digital Marketing
Milestone Technologies Acquires Suyati Technologies Pvt Ltd, a global IT Solutions company with deep expertise in Microsoft and Cloud Technologies, Salesforce Platform, Data Engineering and Advanced Analytics.
Jan 09, 2024
Suyati strengthens Milestone’s ability to drive AI enabled solutions for its clients through deep experience and expertise in accelerating CX transformation, while also expanding Milestone’s delivery footprint. FREMONT, Calif.--(BUSINESS WIRE)--Milestone Technologies, a Silicon Valley based global IT services and digital solutions firm, announced today the acquisition of Suyati Technologies Pvt Ltd, an IT company providing tech services and solutions in Microsoft and Cloud Technologies, Salesforce Platform, Advanced Analytics, headquartered in Kochi, India.
Press Release
Customer Experience
Michael E. Jordan Group Introduces Free Single User Version CRM for its Business Suite
Jan 08, 2024
Michael E. Jordan Group Owner of MEJ Group Business Suite Free Single User CRM For Businesses That Qualify International by Referral Only Affiliate Program Small businesses with 9 or fewer employees, non-profit, and faith-based organizations can enjoy the MEJ Group Business Suite CRM at no cost.
Press Release
Ecommerce
BrandAlignment Sheds Light on the Crucial Role of Authorized Sellers in Ecommerce and Retail
Jan 08, 2024
Pioneering in Online Grey Market Monitoring, BrandAlignment Enhances Consumer Trust and Brand Integrity BUFFALO, NEW YORK, UNITED STATES, January 8, 2024 / EINPresswire.com / -- In the dynamic world of e-commerce and retail, the role of authorized sellers is increasingly becoming a cornerstone of consumer confidence and brand reputation. BrandAlignment, a leader in cybersecurity with a specialized focus on online grey market monitoring and removal, today released an in-depth guide highlighting the importance and benefits of authorized sellers.
Press Release
Collaboration & Productivity
Procure IT Names Tech & Channel Marketing Veteran Brian Leonard as Chief Marketing Officer
Jan 04, 2024
Marketing Leader Brings 18 Years of Experience Building Brand, Demand & Product Marketing for Cloud, SaaS, Telecom Providers and TSDs CARROLLTON, Texas, Jan. 4, 2024 /PRNewswire/ -- Procure IT, a game-changing data-driven IT procurement company, announced today that it has named Brian Leonard, an 18-year technology and channel marketing veteran and former Vice President of Marketing for RapidScale, as its Chief Marketing Officer. In his new role, Leonard oversees the creation and management of Procure IT's marketing strategy, including digital marketing, strategic leadership, brand management, market research, sales collaboration, customer engagement, public relations, data analytics, budget management, and marketing team leadership and development. "Brian Leonard and many of the Procure IT team members have extensive experience working together to build and successfully sell RapidScale," said Randy Jeter, Procure IT Co-founder and Managing Partner and former CEO of RapidScale. "We know and respect each other well and can hit the ground running to develop and execute Procure IT's marketing strategy to drive rapid growth and shareholder value." Leonard is a data-driven technology marketing leader with nearly two decades of experience leading, growing and managing international marketing teams.
Press Release
Customer Experience
NICE Announces the Close of the LiveVox Acquisition, Creating a Conversational AI Powerhouse
Dec 27, 2023
The combination of two leaders creates the market's only CX interaction centric cloud platform with full convergence and the most advanced conversational AI across all types of customer engagements Hoboken, N.J., December 26, 2023– NICE (NASDAQ: NICE) announced the closing of the acquisition of LiveVox (NASDAQ: LVOX). The combination of NICE’s market leading platform CXone, with LiveVox’s unique AI driven proactive outreach capabilities create the market’s only interaction centric platform, the fundamental cornerstone to deliver superior AI driven CX.