Jahia has launched a collaboration and knowledge-sharing program to help its clients reduce risks, improve efficiency and simplify complex tasks like software integrations.

The new initiative, dubbed Unity, was developed to address common client problems. Rather than have multiple companies develop solutions to similar problems in isolation, Unity encourages clients to work together to share best practices, lessons learned and, most importantly, the code they develop to solve their problems.

Making Connections

Unity — as the name implies — unifies companies that have similar issues and software concerns, Piyush Patel, EVP of Alliances at Jahia, told CMSWire. It streamlines what has historically been "a very inefficient way to conduct projects at an enterprise level.”

As the numbers of technology platforms have increased, so has the complexity of integrating those solutions with the Jahia products. And until now, each customer had to shoulder the costs and frustrations of developing workable solutions to those integration issues.

Patel said Jahia wants to improve the experience for its clients who are struggling to integrate software, and make all their technologies work together, efficiently and seamlessly.

It's a difficult task, he concurred — but one that could be a lot easier through collaboration, knowledge sharing and support from Jahia.

Interested companies can join the Unity program free of charge, as long as they commit to sharing information and some of their intellectual property. "We will be publishing all the guidelines on the upcoming new Partner Portal that I'm building," Patel said.

What Did You Say?

Although Unity is still in its infancy, Jahia has already tested it with Translations.com, a company that offers a host of services and software applications related to language support and localization.

Multiple Jahia clients were interested in translating their content but struggling with how to integrate translation software, Patel said. "We saw what they were doing was totally inefficient," he added.

Jahia worked with a client to integrate Translations.com. Now it is offering that solution to other clients: They can add translation software to their websites right through the Jahia portal.

“What we are doing is applying that proven model, that proven desire by the customer to solve a problem not just for themselves but collectively," he said.

Open Source Unity

If it’s that easy, why hasn’t it been done before? It’s not for lack of trying, Patel says.

The mega-vendors buy what they need and try to integrate it into their stacks, but don’t do it very efficiently. Individual companies often can't afford to do it.

If this all sounds like open source by another name, it's no surprise — not given Jahia’s open source roots.

However, Christopher Justice, SVP of Worldwide Marketing at Jahia, told us Unity goes beyond open source.

“The most important difference with this and open source is that it is vendor supported. If you look at some open approaches, there are some connectors, but few are maintained and supported by the company,” Justice said.

He added that Jahia has built “a fully populated app library with extensions" into its framework. "We are going to add to this vendor-supported integrations that will allow us with the click of a button allow integrations with third parties," he said.

With the forthcoming release of Marketing Factory and Commerce Factory, Jahia is creating strategic areas of integration, he added. Organizations will be able to transition between tools and create a unified experience on the back end through the Jahia digital experience platform.