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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
Plush teddy bear wearing a blue shirt and a call center headset, seated against a bright blue background, representing customer support or contact center service.
4 Contact Center Problems That Are Costing You Customers
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Editorial
Close-up photograph of a laboratory technician wearing blue gloves positioning a microscope slide beneath a microscope lens in a clinical or research laboratory setting.
AI Is Making Marketing Better at Watching Problems Happen
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Editorial
Ground crew member wearing a high-visibility safety vest and holding illuminated marshalling wands directs a private jet on an airport tarmac at night. The aircraft faces the camera as runway and terminal lights glow in the background, highlighting the coordination and signaling required to guide aircraft safely on the ground.
Why Customer Signals Get Lost Between Marketing, Support and Web Ops
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In an image created with AI, a colorful frosted cake is being sliced down the middle by a person holding a knife. The left half, decorated in blue and purple frosting with circuit-board patterns and a robot icon, is labeled “AI Agents.” The right half, decorated in peach, pink and cream frosting with floral accents and human figures, is labeled “Human Beings.” The image symbolizes the division and relationship between AI-driven agents and human workers.
AI Will Eliminate Nearly Half of All Customer Service Jobs by 2030
Claude responded: A diverse crowd of people reaching up together to hold a large globe aloft, their hands supporting it from below and around the sides, shot from above.A diverse crowd of people reaching up together to hold a large globe aloft, their hands supporting it from below and around the sides, shot from above.
Agentic Customer Experience: The CX Architecture Built for the World Customers Actually Live In
Customers line up at a food truck in a park setting while a staff member takes orders from the service window. Three customers wait at the counter, with menu items and prices displayed on a chalkboard sign. The scene illustrates a simple, in-person customer experience where convenience, speed and ease of service influence satisfaction and loyalty.
What Customer Loyalty Has to Look Like Before AI Can Help It
A lion mascot sits alone on empty stadium bleachers with its head in its hands, conveying disappointment, frustration or defeat. A press box and clear blue sky appear in the background.
Brands Are Winning Attention and Losing the Memory Game
Two residential mailboxes mounted side by side on a wooden post in a suburban neighborhood. The mailbox doors are closed, with red flags lowered, and a house is softly blurred in the background.
Which Email Marketing Trends Are Truly Worth It?
Big GOOGLE sign on a facade of glass taken in Seattle.
Google Adds AI Visibility Reports to Search Console
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Articles Tagged "Drm"

Feature
Article
Customer Experience
Takedown Notices Must Consider Fair Use, Court Upholds
Feature
Article
Digital Asset Management
PhotoShelter Launches DAM Solution for 'Companies of All Sizes'
Feature
Article
Digital Asset Management
Luck Isn't a Digital Rights Management Policy
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Article
Digital Asset Management
Tweet Jam Recap: Do We Still Need Digital Asset Management? #CXMChat
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Article
Digital Asset Management
Digital Asset Management from an Intranet Perspective
Feature
Article
Customer Experience
Limelight Orchestrate 2.0 Released for Publishers + Marketers
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Article
Digital Asset Management
Goodbye, DAM Silos. Hello, Global Scale and Added Value #DAMNY
Feature
Article
Digital Asset Management
DAM Lowdown: NetXposure's Keyword Helper, Woodwing's Enterprise Upgrade, Dr. Berners-Lee on DRM
Feature
Article
Digital Asset Management
Digital Content is Everywhere - Do You Know Who Owns the Copyright?
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Article
Digital Asset Management
Revenue Generation Using Digital Asset Management Solutions
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Article
Document Management
WatchDox Enables Secure Document Sharing for SharePoint Outside the Firewall
Feature
Article
Web Experience
YouTube to Battle Amazon, Netflix in Video Streaming War
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Article
Enterprise CMS
Enterprise CMS Market to Grow Considerably by 2012
Feature
Article
Enterprise CMS
Liquid Machines Aims to Protect Your SharePoint Files
Feature
Article
Enterprise CMS
Main Motivator for ERM Use is Fear of Leaking Secrets
Feature
Article
Knowledge Management
Autonomy Still Believes in Digital Copyright
Feature
Article
Enterprise CMS
BearingPoint Launches Secret - Very Secret - Media Weapon
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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