Articles
Tag: communities
-
How to Build a Community Like Disney
One of my favorite clients recently told me he wanted his community to be like Disney. What did he mean by Community? Today, this tends to be reference for a branded, company managed online commu
Continue reading...
-
How Communities Can Help You Get "Unstuck" and Delight Customers
Call centers in their current incarnation were developed to solve customer issues in the most efficient and scalable way possible, assuming that customers wanted to call or email companies. Today, we
Continue reading...
-
The Evolution of Social in SharePoint [Infographic]
Say what you will about SharePoint -- over the past twelve years, the platform has added more and more social functionalities. From wikis to blogs to discussion boards to enterprise social media netwo
Continue reading...
-
Forrester Wave for Social Depth Platforms: Lithium, Jive, Acquia, Telligent
Not sure when we started calling social community software "social depth platforms", but Forrester's latest Wave has hit the street and there are some well known social platform providers to
Continue reading...
-
Interview: Moxie Software's Megan Murray on Building Customer Communities
Customer communities fill different roles for different companies -- they act as a source of feedback and innovation for businesses; as training centers for onboarding new employees; as a form of cust
Continue reading...
-
Loni Kao Stark on Customer Journey Mapping: Social, Contextual & Crossing Channels
Managing the customer journey is challenging for even the most seasoned marketer. Here Loni Kao Stark shares some of her insights into getting and staying on track. Mapping the Customer Journey A
Continue reading...
-
Salesforce Communities to Arrive this Summer
Nearly a year after announcing it, Salesforce has given a summer release date for its Chatter based Communities offering.Portals + Social Business = Salesforce CommunitiesUpon its announcement in Augu
Continue reading...
-
This Week: The Adoption Obsession + 4 Steps to Lead Your Community
Leading Your Communities Communities are the perfect way to improve collaboration and engagement. Here's what one community manager learned about growing a successful community. You should also have a
Continue reading...
-
Create a Community Opportunity [Infographic]
This month we've discussed how you know your customer community is working, ways to grow it and even why communities matter. But are you leveraging the opportunity that communities afford you and your
Continue reading...
-
5 Tried and True Ways to Grow a Customer Community
What do you trust more: advice from a friend or advertising?According to a worldwide survey by Nielsen Company in 2012, virtually all consumers (92%) trust word-of-mouth and recommendations from peopl
Continue reading...
-
This Week: Got a Social Business Strategy? + 5 Signs Your Community is Healthy
Plan Your Social Business We talk about it, businesses strive for it, but we've a long way to go before "social business" becomes just "business". And while we're here, take a
Continue reading...
-
This Week: 6 Key Elements of Customer Communities + Tips for Better Social Collaboration
Community Building Customer Communities are a key part of most marketing strategies. But should you build your own community? That's a question you need to ask yourself. Check out our infographic show
Continue reading...
-
Creating and Engaging Online Communities [Infographic]
This month we're discussing ways to successfully create and engage online communities. No matter where your community is online there are basic elements that you should employ to ensure it sits upon a
Continue reading...
-
DotNetNuke Social Integrates Communities with your Website
One part of your Digital marketing strategy is to have a presence on many of the popular social networks. Another is to have your own community tied tightly to your website, something DotNetNuke
Continue reading...