Articles
Tag: customer feedback
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Customer Feedback Drives the Agile Organization
An agile organization remains open to, responsive to and recognizes the value of customer feedback.
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5 Voice of The Customer Program Examples In The Wild
We asked brands from different industries to share their stories about how VOC programs have helped impact their products, services and business.
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What is a Net Promoter Score? And Why You Should Know
Want to know what your customers really think? The answers to improving customer experience may lie within your NPS score and one simple question.
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10 Common Voice of the Customer Mistakes
Your Voice of the Customer (VOC) program may be well-intentioned, but often fall prey to common missteps. Here's how to avoid those mistakes.
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Your Customers Are Speaking: Are You Listening?
Here are steps that companies can take to ensure that they take action in response to the feedback they get through voice of the customer programs.
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The Customer Is Always Right, Right?
The voice of the customer does not always tell a company what it needs to know. Here are some reasons why that can happen.
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Why Your Voice of the Customer Data Isn't Actionable (and What to Do About It)
To improve your voice of the customer program, use concise surveys to collect relevant data and tailor insights to the needs of specific business units.
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Developing a Circle of Customer-Organization Feedback
Customers are giving less feedback because they haven't seen organizations act on it in the past.
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When It Comes to Customer Feedback, Less Is More
How many times have you gone into the drugstore and bought just one item, only to get a receipt that was a foot long because the store wanted you to log onto a website, enter a code and fill out a sur
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Balancing Customer Feedback With Your Product Roadmap
Steve Jobs famously said that customers don’t know what they want until they see it. While there is some truth to this, young startups shouldn't discount or ignore feedback from the people who h
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User Feedback: The Fuel Of The Experience Engine
User feedback helps companies deliver the best products and services possible. Identifying needs, incorporating ideas and listening to customers questions are all ways to help solve problems and ensur
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Sifting Through Text to Find What Customers Want
Can text analytics find stale buns?Apparently so, according to customer experience vendor InMoment. For an unnamed national restaurant chain, the Salt Lake City-based company analyzed unstructure
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Avoid Churn: A B2B Guide to Voice of the Customer
Customer experience (CX) and Voice of the Customer (VoC) programs are fast-growing segments of a core business strategy for B2B companies. VoC programs work well for B2B enterprises because capturing
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Xbox One Sells A Million, Microsoft Grapples with Social Media Backlash
Microsoft's new Xbox One console has been branded as the ultimate games and entertainment machine. The hard reality of those ambitious claims is now biting hard, as early buyers find poor gaming exper
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