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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
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Same Journey, Different Realities: CX and EX Need a Shared Operating Model
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Editorial
Two young girls standing outdoors in bright sunlight, smiling and linking pinky fingers while facing each other, with blurred green trees in the background.
Your Omnichannel Data Is Unified. Is Your Promise Status?
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Editorial
Child in a yellow sweater smiles while hugging a silver humanoid robot with glowing blue lights in a home interior.
Marketing Teams Don't Fully Embrace AI. Here's What Leaders Can Do About It
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Small white robot with large round eyes stands beside an empty metal shopping cart against a bright orange background, symbolizing AI-powered shopping or agentic commerce.
Agentic Commerce in 3 Phases. Here's What's Coming Next.
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Personalization, Automation, Orchestration — and a Worse Experience
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Brand Strategy Isn’t Dead — It’s Becoming the Only Moat That Matters
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Brands Are Having a 'Crisis of Faith.' AEO Isn't Making It Easier.
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Microsoft Launches Real-Time Voice Agents, New Agentic Features Across Dynamics 365 CX Portfolio
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GEO Gatekeeper: Before Buyers Visit Your Site, AI Has Already Judged You
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Articles Tagged "Interactive Marketing"

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Article
Digital Marketing
Getting Interactive Is Key to Effective Content Marketing in 2019
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Article
Customer Experience
Webby Awards Add Categories, Investigate New Trends
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Article
Customer Experience
Interactive Marketing Spend Will Near $77 Billion By 2016
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Article
Web Experience
ICANN Approves Massive Expansion of Internet Domain Names
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Article
Web Experience
The Future of Interactive Marketing: Note, It's Not a Standalone Task
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Article
Web Experience
Leading Voices Say Think Mobile First, Forget Mobile Friendly
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Article
Information Management
Cloud Computing is all About Self Service
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Article
Web Experience
WEM: Web Navigation Must Face Forwards, Not Backwards
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Article
Web Experience
WEM: Information Production Explodes, Consumption Stagnates
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Article
Web Experience
WEM Perspectives: It's Time for Analysts and Buyers to Move Beyond Web CMS
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Article
Web CMS
SDL Tridion Enhances WebForms For Business Users
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Article
Web CMS
Bridgeline iAPPS Differentiates Its CMS With eCommerce Module
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Article
Enterprise 2.0
Telligent, Jive Top the List of Community Platforms
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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Popular Articles
The Chief Experience Officer Isn’t a Vanity Title. It’s a Leadership Test.AI Broke Your Content Governance — Now What?Stop Celebrating NPS — Start Fixing the ExperienceBrands Are Having a 'Crisis of Faith.' AEO Isn't Making It Easier.Nvidia CEO Jensen Huang Tells the SaaS World: Agentic Is Here. Adobe Is ListeningGEO Gatekeeper: Before Buyers Visit Your Site, AI Has Already Judged You
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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