This Week: Microsoft as Collaboration King + De-Junking Content

Don't Lose Your Marketing Vision
Sure, you've got marketing automation. But you can't abandon your strategy. 

Google Brain?
We're only about 15 years away from computers handling natural human language and experiencing emotions, a Google exec said.

Hey, Yammer, Let's Collaborate
Microsoft's "document conversations" for Office 365 combines Yammer and business document collaboration.

Microsoft Plays Numbers Game
Cisco and Microsoft each claim to have the best enterprise collaboration software. But Microsoft's first-quarter numbers ended the argument, for now.

Simply the Best?
SAP was all about keeping things simple and making things free at its annual conference this week. Meanwhile, its former HANA chief may soon have a new gig.

De-Junk Your Content
You need to be smart about what information you keep and how you keep it. 

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Editor's Picks

• Google Joins Publishers, Marketers in Video Ad Marketplace
• The Latest Marketing World Casualty: Mass Marketing Campaigns
• Watch Out! Microsoft Released Dynamics Marketing Today
• Actian to Cloudera: Eat My Dust
• What's New in June for Open Source CMS

Around the Web

• Get To Know: Estée Lauder's VP Of Corporate Digital Marketing Marisa Thalberg
• Getting the Business on Board with Social Strategy
• Tech Startups Benefit From Accelerator Boom
• CIO Hall of Fame to Induct Six New Members Who Used Technology to Advance Business
• The Big Data Dump: How Info-Hoarding Can Overwhelm Startups, Spy Agencies

Featured Events (all events | post your event)

• June 10 -- Simple+Smart WCM: Building Digital Experiences Roadshow New York
• June 11 -- (Webinar) Maximizing Engagement with Digital Assets
• June 19 -- CMSWire Tweet Jam: Marketing Automation and the Digital Experience #CXMChat
• June 24 -- Forrester's Forum For Customer Experience Professionals East 2014
• July 24 -- CMSWire Tweet Jam: Omnichannel Experience Challenges & Practices #CXMChat

Featured Research 

• 4 Digital-Era Technologies that Change the Customer Experience Game
• Buyers Guide: Selecting a CMS that Supports your Business
• 3 Things about B2B Ecommerce You Can't Ignore
• White Paper: 7 Keys to Success for Multi-Channel Web Experiences
• White Paper: Transforming Digital Marketing into an Exact Science