ADAM (Advanced Digital Asset Management) is a secure image library, capable of managing and re-purposing files, for alternate use. Features include high quality image viewing and editing tools, and search. ADAM uses a simple Windows style file system that makes it simple to navigate, categorise and store assets.
Though they have commonalities, enterprise content management (ECM) and digital asset management (DAM) systems cannot replace each other. Here is why. Continue reading...
While digital asset management systems are often overlooked in digital transformation, they are a key element in managing enterprise content. Here's why. Continue reading...
Marketers accustomed to managing brand consistency on their own websites and social channels are in for a challenge as they enter online marketplaces. Continue reading...