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- IBM
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- United States
- Year Founded
- 1911
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May 31
ICYMI: Segmented Marketing Should Go the Way of Leg Warmers, More
This week on CMSWire, we time-traveled to the 1980s, when MTV ruled the airwaves, leg warmers were the height of fashion and marketers embraced segmentation. Continue reading...
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May 29
Why Taking on More Strategic Risk Can Be Fuel for Growth
We all encounter risk each day — sometimes more than we realize. In our personal lives, we might consider the risks associated with purchasing a new home, such as the affordability of the mortgage payments and the cost of home insurance. Continue reading...
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May 29
Good News: Workers Help Philippines Cemetery Community Through COVID-19
COVID-19 hasn’t slowed down philanthropists like Ashley Fruno. She is still helping those in need through the current world health pandemic. Fruno, from Surrey, British Columbia, has been working for The Pollination Project (TPP), an international nonprofit organization whose mission is to spark...Read more
