OpenText Exstream helps organizations create remarkable customer experiences through the design and delivery of ultra-personalized, consistent, compliant, communications–delivered anytime, anywhere. Designed for omnichannel customer communication management (CCM), Exstream leverages the data and content that already exists within the organization to transform typical customer communications into highly-personalized, engaging customer experiences on the preferred digital and print channels, screen sizes and devices of the customer.
The conversation will soon stop revolving around whether you should use AI and ML and will be about whether you were an early or late-adopter.
Marketers have an opportunity to help board of directors understand marketing and the right questions to ask — but most are missing out.
Many of us act as content marketers for our businesses, even if our official job titles say otherwise.