CELUM Digital Asset Management is all about how to store, organize and find content, make it available & share content across multiple distribution channels - print, web, social media. And at the same time, protect content and ensure compliance with usage rights and licensing and subsequently finding out which piece of content is most successful.
Primary Use Cases
Digital Asset Management
Creating a workbook to help fellow marketers build and optimize their marketing stacks.
How to diagnose and treat a weak process culture.
The magic ingredient to customer loyalty is simple, good customer experience.