iContact Pro is a marketing automation solution with focuses on email marketing and campaign management among other things.
Some of the features include:
CRM capabilities, Landing page creation, Workflow automation, Lead scoring, Segmentation, Social Media posting and monitoring, engagement tracking, analytical reporting, salesforce integration, and more.
Primary Use Cases
Let’s face it, most content is underutilized, if used at all. Why? Most companies don’t have a go-to-market strategy, let alone a content strategy. Continue reading...
Technical debt's repercussions can reverberate throughout a business, creating long-term issues. And let's be clear: we're not just talking about code here. Continue reading...
Consolidation is continuing in the CX industry, with acquisitions focusing in one area particularly: AI and machine learning. Continue reading...