iContact Pro is a marketing automation solution with focuses on email marketing and campaign management among other things.
Some of the features include:
CRM capabilities, Landing page creation, Workflow automation, Lead scoring, Segmentation, Social Media posting and monitoring, engagement tracking, analytical reporting, salesforce integration, and more.
Primary Use Cases
Using game theory to aid decision making is a natural fit in the business environment.
When an organization focuses on individual touchpoints, rather than the end-to-end customer journey, they reinforce and create internal silos.
If your Office 365 collaboration goes through difficulties, it might be due to one of these five collaboration pitfalls.