Articles
Tag: ai
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AI for Customer Experience: Late Adopters Are Reaping the Benefits
The good news is that the early adopters to AI in customer experience have paved the way for later adopters.
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6 Issues Marketers Need to Consider for Successful AI Implementations
As marketing departments start automating certain tasks to improve customer experiences, there are a number of things they need to take into account first.
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Where Self-Service Ends and Direct Customer Support Begins
Where's the proper balance between self-service and direct customer support and how can businesses strike that balance?
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The 4 Foundations of Responsible AI
AI implementations are complex and tricky, and it’s easy to introduce unexpected risks.
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The Power of AI in ‘Next Best Actions’
Next best actions are strategically important to engagement and the bottom line. Here's how to make sure your company is effectively determining the right ones.
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Can AI Help Us Build a More Resilient Economy in the Face of COVID-19?
The worldwide economy has been flipped upside down in recent weeks, causing me to wonder how AI could help make our workforce more resilient in the future.
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IBM and Microsoft Sign 'Rome Call for AI Ethics': What Happens Next?
AI ethics has been a point of concern for many in the tech industry, but it's time to move concern and good intentions into action.
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Before You Deploy AI, Ask These Questions
Just because you decide to use AI doesn’t mean the deployment will be a success. Enterprise leaders need to ask a number of questions first. Here are a few.
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Responsible AI Moves Into Focus at Microsoft's Data Science and Law Forum
Microsoft gathered experts from academia, civil society, policy making and more to discuss one of the most important topics in tech: responsible AI.
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A Look at Emerging Job Roles and the People Behind Them
LinkedIn produced its 2020 Emerging Job Roles report, and we've caught up with those working in these jobs to explore these emerging roles.
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What Is Machine Learning's Impact on Marketing Personalization?
Machine learning is growing. Here are some important considerations for marketers regarding machine learning’s impact on personalization.
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Digital Transformation: Why Now?
Why is digital transformation so important right now for companies? What’s different?
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What Will Happen to Workplace Managers as AI Gains Traction?
While it is generally accepted that AI will replace some menial jobs, it is less certain what its impact on the role of workplace managers will be. Here's why.
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8 Considerations When Selecting an AI Marketing Vendor
Too many vendors claim they can power marketing processes and more with some form of AI or ML. To sift through them you'll need a thoughtful selection process.
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