Articles
Tag: ai
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What Marketers Learned in 2018
Dennis Shiao shares his thoughts, along with other marketers, on what they learned this year, and what's in store for in 2019.
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How AI is Optimizing Trade Show Costs
Artificial intelligence can’t eliminate trade show costs, but it may help optimize them.
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5 Dreamforce Conference Takeaways
We caught up with Salesforce company watchers to learn the hot trends coming out of Dreamforce 2018.
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Hyper-Relevant Experiences Are Only as Good as Your Data
When in doubt, no personalization is a much better choice than bad personalization.
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Democratization of AI Development Is Beginning
For AI to appeal to a wider constituency, it will need to become more like other parts of IT software systems.
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Trusting Watson: Will IBM's Artificial Intelligence Moves Repair Bad PR?
IBM is making real progress in artificial intelligence — but you wouldn't know it based on much of the surrounding publicity.
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What Is Explainable AI (XAI)?
In theory Explainable AI is a concept in which AI and how it comes to its decisions are made transparent to users. In reality it is much more complicated.
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Artificial Intelligence: Marketer's Dream or More Pressure to Perform?
Artificial intelligence is making life easier for marketers, but at the same time, is it making digital marketing harder indirectly?
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Is Your Enterprise Ready for 'Democratized AI'?
AI — in some shape or form — has already hit the mainstream. But for it to truly become democratized, there's some hurdles to overcome.
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Move Beyond AI Hype: Design Your Automation Strategy
Mapping out an automation strategy makes the opportunities for improvements in your workplace clearer.
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6 Ways to Ensure Your AI Project is a Success
It is unwise to apply AI results to a business scenario without thoroughly understanding the problem and the possible ramifications.
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Natural Language Processing Is Hitting Its Stride
People have been trying to use computational methods to analyze human language for over 50 years, but it's only recently that NLP has come into its own.
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Natural Language Generation Accelerates Content Marketing, But Keep Your Hands on the Wheel
Natural language generation helps automate high volume content needs. But you have to do your homework first.
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How AI and Voice Search are Helping Connect KAYAK to Its Users
We caught up with KAYAK’s chief scientist to understand how voice search and AI are adding a new way for their users to plan travel.
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