Feature
Our Digital Asset Management (DAM) Tweet Jam was a great success this week. The group worked to define what DAM means today and then dove into strategy, opportunities and the relationship between DAM and Customer Experience Management (CXM).
The views were varied, the insights great. Read the Tweet Jam Summary to get more info or if you're brave check out the full Tweet Jam archive.
Complimenting a great Tweet Jam, we examined the role of DAM in a series of new articles:
- The Decline of the DAM System and The Rise of the DAM Solution
- DAM Requirements for Publishers are Changing
- DAM Evolves into a Key CXM Technology
In May, we'll dive in strategies and best practices for creating and optimizing mobile web experiences. Stay tuned.
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