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It's go time for Denver, Colo.-based Alterian.
The campaign management platform was acquired by global content management company SDL in 2012. Last year it became an independent entity once more following a management buyout.
So with today's debut of its first release since the buyout — Campaign Manager 6.
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Alterian is once again an independent entity.
SDL acquired the marketing automation and campaign management software vendor in 2012, but released it under a management buyout in early November.
As a former executive at both SDL and Alterian, people have been asking me what I think of the move
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Mark Lancaster, CEO of SDL, says he loves culture, and whenever a company like SDL buys up another, smaller company, the cultural integration is the real key to a successful acquisition.
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Economically, we still haven’t left the Great Recession behind. It’s everywhere; in every enterprise balance sheet, in every merger and acquisition, in R&D departments on both sides of the Atlantic. That said, it hasn’t really dampened enthusiasm for buy-outs and there were many this year across the entire IT spectrum.
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So SDL officially announced the completion its acquisition of Alterian, a provider of web engagement management solutions. But the details were very light. We change that right now. The SDL Divisions Grow So let's start with a few basics. With the acquisition of Alterian, SDL has added two new divisions
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It's finally official. SDL has publicly announced that is has completed its acquisition of web engagement management provider Alterian. The Official Rumor is True There was no official comment when we first told you that SDL had finally acquired Alterian. This was an offer in the making for
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If it's time for a change, we've got a shopping list of hot jobs in our spiffy little corner of the world. Our bi-weekly featured jobs list is a great collection of opportunities spanning specialties and continents. Here's who's hiring this week (and if you're hiring, post your openings here
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I expect you've all heard the story by now: SDL has acquired Alterian. So What's the Deal? There's no official announcement from either company that I can find yet, but that doesn't negate the truth: that Alterian had a change of heart. What Alterian received was £68.4 million.
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A little interesting potential acquisition news this morning. It looks like SDL might be wanting to get its hands on web engagement management provider Alterian. Editor's Note: Alterian released a comment on the potential acquisition offer. Read on to get their perspective. SDL Hinted Acquisition, Alterian Said No So
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Vendors supporting the not quite approved HTML5 on mobile devices just increased by one. Customer engagement solution provider Alterian (news, site ) has announced that its Content Manager Mobile solution has now includes an HTML5 Optimizer.
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Alterian's (news, site ) Social Media Monitoring (SM2) moves on up to version 5 to offer greater levels of business intelligence and understanding on what your users are saying and doing out in social networks.
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Like the Wonder Twins before them, Alterian (news, site) and bemoko have joined forces. The firms recently announced a partnership to offer a mobile content solution that enables marketers and agencies to move business initiatives to the mobile web more efficiently.
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CoreMedia (news, site ) has launched the latest version of their Web Content Management System paying particular attention to the needs of business users as they develop the online customer experience for their organization. Let's have a look at how they do it.
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Alterian (news, site), creator of campaign and web content management tools, is having quite a busy November. The company has announced a partnership with Experian, released multiple major product updates and launched a new customer engagement platform.
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