The Wire (Page 298)

Factoreal, the leading customer engagement platform helping marketers create robust experiences at every touchpoint, today announced the release of its new product, Agent App, to provide a new level of support to businesses in their customers’ acquisition and retention strategy via WhatsApp Business and the company website. The Factoreal Agent App provides powerful chat routing capabilities to satisfy business routing needs, ensuring visitor chats are always directed to suitable agents, leading to an improved customer service experience.

Indications of Interest due April 28, 2023 NEW YORK, March 14, 2023 /PRNewswire/ -- Hilco Streambank ( www.HilcoStreambank.com), a leading intellectual property advisory firm specializing in the valuation and monetization of intangible assets, announced “Project Symphony,” the sale of a technology platform (the “Company”) of products enabling simultaneous media streaming and co-watching user experience in multiple locations with a communications platform connecting the consumers.

Interpublic Group (NYSE: IPG) today announced that three of its agencies were honored at the Ad Age A-List & Creativity Awards — the trade publication's coveted ranking of dynamic leaders, top agencies and creative innovators and their efforts to move the advertising industry forward. Ranked among the industry’s best-performing agencies, The Martin Agency, Initiative and IPG Health were recognized for their creative and purpose-driven work across the advertising, media and healthcare sectors.

The team at Ed Andrews Digital Agency is proud to announce the release of a new research report titled "Digital Marketing Trends in 2023." The 3000-word report provides a comprehensive overview of the emerging trends and technologies that are shaping the digital marketing landscape, along with best practices for businesses looking to succeed in the years to come. As one of the leading digital marketing agencies in Brisbane, Ed Andrews Digital Agency has a deep understanding of the challenges and opportunities facing businesses in the digital age.

Cvent Holding Corp. (“Cvent”) (Nasdaq: CVT), an industry-leading meetings, events and hospitality technology provider, today announced that it has entered into a definitive agreement to be acquired by an affiliate of private equity funds managed by Blackstone (“Blackstone”) in a transaction valued at an enterprise value of approximately $4.6 billion. Under the terms of the agreement, Cvent stockholders will receive $8.50 per share in cash, representing a premium of 52 percent to the volume weighted average share price over the 90 days prior to January 30, 2023 – the day before media reports of a potential transaction were published.

Yext, Inc. (NYSE: YEXT), the Answers Company, today announced it has joined the MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-of-breed technology ecosystems. Inclusion in the MACH Alliance certifies that Yext meets the MACH standard of modern technology: microservices based, API-first, cloud-native SaaS, and headless.

Splio, CRM expert and developer of the SaaS Individuation® marketing platform, is proud to announce the acquisition of Tinyclues, the specialist in SaaS predictive marketing based on deep learning AI. This acquisition fulfills a shared ambition to enable brands to easily orchestrate large-scale, hyper-personalized marketing plans.

Predictive Maintenance techniques are designed to help determine the condition of in-service equipment in order to estimate when maintenance should be performed. This approach promises cost savings over routine or time-based preventive maintenance carried out as suggested by estimations of the degradation state of an item.

The Board of New York Interconnect, LLC (NYI) is pleased to announce the appointment of Andrew Kandel as Chief Executive Officer, effective March 20. Kandel succeeds Ed Renicker, who retired as CEO at the end of 2022 and currently serves as an advisor and consultant to support the transition.

Morgenrot, the leading cloud-based distributed computing provider, is proud to announce the launch of Ai Pool™, a cutting-edge service that empowers businesses of all sizes to rapidly customize, train, tune, deploy, and host their AI models with ease.Ai Pool™ is the world’s first fully customizable service allowing businesses to unlock the limitless possibilities of artificial intelligence.