The Wire (Page 7)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Customer Experience
Televox Expands Secure RCS Messaging With Twilio for Regulated Customer Engagement Through WestCX
Mar 17, 2026
As RCS adoption accelerates across mobile platforms, WestCX enables healthcare and other regulated industries to move from notifications to trusted, two-way digital conversations SAN FRANCISCO, March 17, 2026 (GLOBE NEWSWIRE) -- Televox, part of WestCX under West Technology Group, today announced an expanded deployment of Rich Communication Services (RCS) powered by Twilio (NYSE: TWLO), enabling organizations in regulated industries to deliver secure, branded, and interactive customer conversations at scale. As RCS adoption rapidly expands across both Android and iOS devices, Televox is helping enterprises move beyond generic one-way SMS to more trusted and feature-rich digital engagement.
Press Release
Digital Marketing
Gartner Marketing Survey: 50% of Consumers Prefer Brands That Avoid GenAI in Consumer-Facing Content
Mar 16, 2026
As Consumers Increasingly Question What’s “Real,” Marketers Should Make AI Transparent, Optional and Clearly Beneficial STAMFORD, Conn., March 16, 2026 -- Half of U.S. consumers (50%) say they would prefer to give their business to brands that do not use GenAI, according to a survey by Gartner, Inc., a business and technology insights company. In this survey, “brands that use GenAI” refers to brands incorporating GenAI in consumer-facing messages, advertising and content.
Press Release
Customer Experience
8x8 Expands General Availability of 8x8 Engage
Mar 12, 2026
Now Available to All Channel Partners and Customers Globally; Strong Adoption Momentum Validates Demand for Empowering Frontline and Expert Teams Across the Organization CAMPBELL, Calif.--( BUSINESS WIRE)--As customer experience continues to expand beyond traditional service departments, organizations need a scalable way to empower every customer-facing team by giving them the flexibility and autonomy to engage on their terms, without sacrificing visibility or accountability. In response, 8x8, Inc. (NASDAQ: EGHT), a leading global business communications platform provider, announced the general availability of 8x8 Engage, now available globally across all of 8x8's channels.
Press Release
Customer Experience
Assembled Launches Brand Studio to Make AI Support Feel Personal Again
Mar 12, 2026
As generic AI support erodes brand loyalty, Assembled gives every brand multi-identity support management across chat, voice, email, and Copilot, bringing personalized AI support at scale. March 12, 2026 -- SAN FRANCISCO, CA -- Assembled, the AI customer support orchestration platform, today announced the launch of Brand Studio, a new platform feature that allows businesses to create, manage, and deploy distinct AI agent identities across multiple brands and channels from a single location.
Press Release
Customer Experience
ChurnZero Debuts Industry-First AI Agents With Deep Understanding of Company Processes and Products
Mar 11, 2026
AI Knowledge Sources allows ChurnZero's 'digital teammates' to learn every detail and best practice within company knowledge bases. WASHINGTON, March 11, 2026 /PRNewswire/ -- ChurnZero, the platform and partner for customer success, has enhanced its embedded AI agents with connected knowledge source integrations—enabling them to more completely understand the nuances of any business, its products and services, the needs of its customers, and how its customer success team works.
Press Release
Digital Marketing
Auxia Surpasses 100 Billion Autonomous Decisions, as Agentic AI Reshapes Marketing for Enterprises
Mar 11, 2026
AI-native platform processes 10 billion events and delivers 400 million decisions each day, helping Fortune 500 clients power real-time customer personalization PALO ALTO, Calif.—March 11, 2026— Auxia, the Agentic Customer Journey Orchestration Platform built to help marketers curate AI-powered, hyper-personalized customer experiences, today announced it has delivered 100 billion cumulative decisions on behalf of its customers. The milestone reflects a broader market shift: marketing teams at large enterprises are moving beyond generative AI pilots and deploying autonomous systems that directly drive revenue.
Press Release
Customer Experience
Sinch Launches Voice Relay to Give AI Agents a Voice
Mar 10, 2026
STOCKHOLM and LAS VEGAS, March 10, 2026 /PRNewswire/ -- Sinch AB (publ) today announced at Enterprise Connect new innovations across its Enterprise Voice platform, including Voice Relay, a new capability that enables developers to connect text-based AI agents directly to live phone calls. The announcement introduces Voice Relay in early access release, alongside AI-ready voice infrastructure, enhanced branded calling protection and expanded global network capabilities designed to help enterprises build secure, scalable customer conversations.
Press Release
Digital Experience
Club Med Introduces Lightning-Fast, AI-Powered Search with Algolia to Modernize Digital Travel Discovery
Mar 10, 2026
From Europe to Asia, 70 destinations in 35 local markets now operate on a unified AI-powered search and retrieval engine, giving travelers instant access to regionally curated offers SAN FRANCISCO--( BUSINESS WIRE)-- Algolia, the AI Search and Retrieval platform trusted by more than 18,000 businesses and millions of developers worldwide, has announced its selection by Club Med, the global hospitality powerhouse that pioneered the all-inclusive resort, to help them reimagine how over 1.5 million annual travelers discover and book vacations across 70 destinations worldwide. With Algolia’s AI-powered search delivering results in as little as ten milliseconds and surpassing industry benchmarks by 200 times, Club Med now offers an experience for travelers that is fast, precise, and beautifully frictionless.
Press Release
Customer Experience
RingCentral Unveils AIR Pro: An Agentic Voice AI Platform for Customer Engagement
Mar 10, 2026
Build and deploy voice-first, omnichannel AI agents in minutes AI agents that reason and execute multi-step actions autonomously BELMONT, Calif.--( BUSINESS WIRE)-- RingCentral, Inc. (NYSE: RNG), a global leader in AI-powered business communications, today announced RingCentral AIR Pro ™ (AI Representative), a voice-first, omnichannel AI agent platform. As part of the launch, AIR Pro™ includes a no-code environment, called AIR Pro Studio, enabling anyone to design, build, and deploy voice and digital AI agents in minutes using natural language.
Press Release
Customer Experience
New Research From SurveyMonkey and Reddit Reveals Why Trust Is the New Currency in B2B Buying
Mar 10, 2026
Data reveals eight in ten (83%) decision-makers complete their research via peer communities and self-directed search before ever engaging with a sales team SAN MATEO, Calif., March 10, 2026 – SurveyMonkey, the world’s most popular platform for surveys and forms, and Reddit, where real people form communities, get answers, share ideas, discuss life, and offer advice, today announced a new co-branded research study titled “ The hidden B2B journey.” The data reveals a fundamental shift in how business decisions are made, and uncovers how buyers prioritize peer validation over traditional vendor marketing in the early stages of the buying journey. As the B2B landscape becomes increasingly fragmented, the study found that over half (55%) of decision-makers struggle to know which information sources to trust.