The Wire (Page 9)

Stay up to date in the world of customer experience, support, design, marketing, contact centers, and data management with 'The Wire' on CMSWire. We pull together the latest press releases, providing a one-stop hub for professionals seeking to elevate their strategies and stay on the pulse of cutting-edge trends, product releases, acquisitions, funding and more. Whether you're looking to transform customer interactions, optimize marketing campaigns, or make data-driven decisions, 'The Wire' connects you to the information you need.
Press Release
Digital Marketing
Typeface Launches Marketing Orchestration Engine
Mar 04, 2026
A new operating layer for cross-channel marketing that unifies brand intelligence, AI agents, and enterprise IT systems PALO ALTO, Calif. — March 4 — Typeface today announced the launch of its Marketing Orchestration Engine, giving enterprises a new operating layer for cross-channel marketing that unifies brand intelligence, AI agents and enterprise IT systems. The engine enables teams to move from isolated AI experiments to governed, repeatable campaign execution at scale.
Press Release
Customer Experience
Ada Doubles YoY Growth as Demand for Agentic Customer Service Surges
Mar 03, 2026
Milestones include innovation in Voice channel, global expansion into Europe and APAC, and large enterprise account wins across industries TORONTO--( BUSINESS WIRE)-- Ada, the trusted AI-native customer experience company and creator of the Agentic Customer Experience (ACX) Operating Model, today announced more than 100% year-over-year revenue growth, marking a breakout year as enterprises transition from AI experimentation to full implementation. The company achieved 108% agentic AI ARR growth and 146% Net Revenue Retention, demonstrating strength in both new enterprise acquisition and customer expansion.
Press Release
Customer Experience
Siteimprove Strengthens Team With CMO Jen Jones to Scale Growth Strategy and Agentic Category Leadership
Mar 03, 2026
Jones emphasizes AI-first strategy focused on fueling customers' brand discoverability and digital accessibility amidst a critical growth phase for the company. COPENHAGEN, Denmark, March 3, 2026 /PRNewswire/ -- Siteimprove, a leader in agentic content intelligence, today announced the addition of Chief Marketing Officer Jen Jones to its c-suite.
Press Release
Customer Experience
PAR Technology Launches PAR Retail Drive™ AI
Mar 03, 2026
Introducing the intelligence layer built to simplify operations and strengthen customer loyalty NEW HARTFORD, N.Y. (March 3, 2026) – PAR Technology Corporation (NYSE: PAR), a leading foodservice technology provider, today announces the launch of PAR Retail Drive™ AI, an AI-powered product suite designed to equip convenience and fuel retailers with real-time insights, agentic automation, and strategic decision-making. The full product suite is powered by PAR® AI, PAR’s intelligence layer intentionally integrated directly into PAR’s unified platform.
Press Release
Customer Experience
The Outcome Advantage: Driving Customer Value through the New Salesforce Partner Program
Mar 02, 2026
Andrew Kisslo SVP, Partner Programs and Strategy -- March 2, 2026 -- The shift to an Agentic Enterprise marks a fundamental change in how work gets done. It requires helping customers deploy autonomous agents that deliver tangible, high-stakes outcomes.
Press Release
Digital Experience
Siteimprove Expands Content Intelligence Platform With New Analytics and Accessibility Agents
Feb 26, 2026
Siteimprove.ai now delivers natural-language analytics, multimodal AI for PDF and Image accessibility coverage, and Keyword Intelligence for search in the world of AEO COPENHAGEN, Denmark, Feb. 26, 2026 /PRNewswire/ -- Siteimprove, a leader in agentic content intelligence, today announced the availability of its latest AI agent capabilities. The major AI updates include conversational analytics enabling non-technical users to get answers, generate reports, and dashboards using natural language.
Press Release
Contact Center
CGS Nexus Doubles the Size of Its BPO Operation in Colombia
Feb 25, 2026
Leading global BPO expands its nearshore footprint as demand for high-quality, AI-enabled contact center solutions accelerates across Latin America NEW YORK, Feb. 25, 2026 (GLOBE NEWSWIRE) -- CGS Nexus, a global business transformation and outsourcing partner, continues to accelerate its Latin American expansion to support client demand, announcing today that it has doubled the size of its Colombia operations. Less than two years after opening its offices in Bogotá, the company more than doubled its turnover in 2025, fueled by new client engagements across the telecommunications, retail, healthcare, entertainment, and technology sectors.
Press Release
Customer Experience
SurveyMonkey Unveils Free Research, Analysis and Validation Tools With No Sign-Up Required
Feb 25, 2026
SurveyMonkey’s new free tools hub showcases AI built on 25+ years of survey expertise, alongside tools for research, analysis, and validation SAN MATEO, Calif., February 25, 2026 – SurveyMonkey, the world’s most popular platform for surveys and forms, today announced the launch of a new free tools hub, a public destination where anyone can create an AI-powered survey and access a suite of research tools, no account required. At the center of the hub is SurveyMonkey’s AI survey generator, which allows visitors to instantly generate and preview expert-level and professional-grade survey drafts from a simple prompt, without signing in.
Press Release
Customer Experience
The 2026 Braze Customer Engagement Review: AI Innovation Meets the Trust Plateau
Feb 24, 2026
Agentic Commerce Poised to Accelerate; Marketers Fear Losing Direct Relationships as Nearly Half of Surveyed Consumers Expect to Interact with Brands through AI Agents by the end of 2026 NEW YORK--( BUSINESS WIRE)-- Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today released its 2026 Global Customer Engagement Review (CER). As artificial intelligence (AI) transitions from a back-office efficiency tool to a front-line customer interface, brands face an existential challenge: maintaining a meaningful connection in an increasingly automated landscape.
Press Release
Customer Experience
Malaysia Airlines Selects Ada’s Agentic Customer Service Platform to Power Improved Travel Experiences
Feb 24, 2026
Global carrier strengthens digital CX strategy with omnichannel, enterprise-grade agentic AI to support passengers throughout their travel journey TORONTO--( BUSINESS WIRE)-- Ada, the trusted AI-native customer experience company and creator of the Agentic Customer Experience (ACX) operating model, today announced it has been selected by Malaysia Airlines to power the carrier’s AI customer service agent, "Mavis." Mavis is now supporting customers across critical moments of the travel journey, reinforcing Malaysia Airlines’ focus on operational excellence and elevated passenger experiences. The AI agent is designed to fully resolve common and even complex customer needs, while seamlessly handing off to live agents when human support is needed.