Microsoft Looking Glass is a social media analytics tool that monitors conversations on social media sites, allowing companies to track consumer sentiment about their products in real-time. The product can also connect to social media feeds with elements like customer databases, CRM centers and more.
Product Details
- Product
- Microsoft Looking Glass
- Company
- Microsoft
- HQ Location
- United States
- Year Founded
- 1975
- License
- Commercial
- Deployment
- On-Premise
Tags
social media, social platform, web analytics
Also from Microsoft
Related News
-
Oct 19
Salesforce Acquires Rebel, Facebook Hires Former UK Deputy PM, More News
Salesforce acquires email marketing solution provider Rebel, Facebook hires new VP Global Affairs, Concentric releases analytics solution and more CX news.
-
Oct 19
Invest in the Human Side of the Customer Experience Equation
Technology is definitely a big part of customer experience, but it's only one third of the equation.
-
Oct 19
Skip the Robocall: Social Is the Connection That Counts
While robocalls are on the rise, their effectiveness wanes. Consumers who are unlikely to pick up a call are more receptive to contact via social channels.
