Articles
Tag: social media monitoring
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Is Your Community Boring? Send in the Advocates
Is your online community everything you dreamed it would be? Members constantly exchanging ideas and advice? Content that is always fresh and inviting? Engagement so high that members can’t stop
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Do You Care What People Say About Your Brand on Facebook?
Developing a targeted message for a Facebook fan page audience can be challenge. The challenge takes a new turn when a business is unaware of how positively or negatively its online activity is accept
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What Marketers Can Learn from a Rabbi's Use of Social Media
Think "religious leader" — and you probably do not think "social media" in the same breath.But then you haven't met Laura Baum, a founding rabbi and the chief operating offic
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Connecting: Dave Kerpen, the Most Influential Guy You Never Met
It must be nice to be more important than Bill Gates … not to mention Jack Welch, Mark Cuban, and Barack Obama. That's the enviable position that Dave Kerpen is in, at least according to Linked
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Connecting: Sprinklr's Social Nerd Talks Digital Tech
Two years ago, Esteban Contreras sold most of his earthly possessions on Craigslist, walked away from a city he loved – New York – and moved to Canada. He happily resettled about 30 minute
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Sprinklr Buys Dachis Group to Boost Technology, Talent
Two powerhouses in the social management space are joining to form the largest independent end-to-end social relationship platform in the market. Sprinklr, a New York City provider of social media man
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Oracle Pushes Social Platform into New Markets with New Languages
With the addition of seven new languages to its Social Relationship Management Suite (SRM) and the introduction of new capabilities and data sources, Oracle is extending the reach of its social platfo
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How Marketers Get Smarter about Customer Experience Management
There are many actions we associate with the customer experience. We can engage, respond, deliver — but nothing is as important as listening.Last week I presented at the LavaCon Conference
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Digimind Takes on Radian6, SDL SM2 for Social Media Monitoring, with a Twist
Every organization should have a strategy for monitoring social media...and a good tool to do it. Social Media Monitoring in the EnterpriseThere is no shortage of tools for monitoring social medi
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Brandwatch Vizia: Your Customizable Social Media Command Center
You gather, and gather social media data. But then what? You need to analyze it, make it actionable. That's the key to a Social Command Center. But not all command centers are alike. What Does Yo
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SDL Weaving Social into its Customer Experience Management Suite
As a recent Forrester report on social media points out, engaging customers via social media is becoming ever more complex. In the enterprise, this level of disruption is not to be dismissed, and SDL,
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Facebook Updates Facebook Insights
The updates to Facebook continue as its Facebook Insights branch debuts a new look that's designed to make data easier to understand and more actionable.It’s All About Clarity Facebook is common
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HootSuite, Mindful of Social Media's Vulnerabilities, Offers Security Services
Another day, another bunch of stories about successful hacks of companies’ websites, Twitter accounts or internal systems. To bolster defenses on the social media front, social media management
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Marketwire ReBrands to Marketwired, Hires Former Yahoo VP of Business Intelligence
For years, Marketwire has been one of those go-to companies where you got the news in the form of press releases and could sign up for social media intelligence and monitoring. Now, the news is about
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