Act-On is a cloud-based Marketing Automation platform targeted at the SMB market. The product features website visitor tracking, lead management, forms and landing pages, reports, analytics tools, CRM integration, Webinar events integration and more. Act-On has especially strong integration with WebEx.
Product Details
- Product
- Act-On
- Company
- Act-On Software
- HQ Location
- United States
- Year Founded
- 2008
- License
- Commercial
- Deployment
- SaaS
Tags
campaign optimization, digital marketing, email marketing, lead management, marketing automation
Primary Use Cases
Marketing Automation. Lead Management.
Related News
-
Jun 24
Why the Future of Customer Experience Lies in Predictive Technology
Predictive technology helps companies use historical and behavioral data to anticipate decisions their customers will make in the future.
-
Jun 24
How a Data-Driven Company Culture Can Enhance Digital Experiences
Companies across all industries are under increased pressure to deliver enhanced digital experiences.
-
Jun 24
Building vs. Buying an Office 365 Provisioning Tool: 5 Things to Consider
How to decide if you should buy or build an Office 365 provisioning tool.
