Adobe Tag Manager is a tag management solution that manages the various tags needed by the Online Marketing Suite, as well as other third party tags placed on web pages.
Working in data marketing, you’ve likely heard all about getting to know your customers. Continue reading...
For many marketers, user-generated content (UGC) is a dream come true — and it’s not hard to understand why. One reason is obvious: Free content frees up time and dollars for other campaigns. Another reason is its effectiveness : User-generated content increases brand en...Read more
Chicago-based Aprimo introduced an automated, artificial intelligence-driven tagging to its digital asset management (DAM) solution this week. The company also introduced new connectors to content management systems including Adobe Content Cloud, Aspera and Sitecore. Continue reading...