BlueConic is a user driven marketing platform that helps digital marketers optimize customer journeys from discovery to conversion. It is a cloud-based platform that enables marketers to guide users, whether anonymous or known, across all digital touch points to improve engagement. Marketers use the platform to drive cross sell and up sell initiatives, increase conversions, and decrease waste to grow incremental sales and revenue.
Primary Use Cases
Marketing technology, marketing analytics, marketing automation, customer-data platform, data-management platform.
Catching up with digital workplace practitioners on their challenges and where they'd like to invest for better employee experience.
Millennials are looking for convenience, and rigid product and service verticals are failing to provide them with that.
This week's roll-up of digital workplace news.