DataXu
DataXu is a provider of digital marketing software solutions that enable clients to manage and optimize multi-channel online, video and mobile advertising campaigns.
The company's tools utilize big data, machine learning and sophisticated algorithms to provide real time decision support to digital marketers.
The DataXu platform combines data management, audience management, multi-channel campaign management, ad serving, attribution management, programmatic decisioning across exchange-traded and direct media buys, complex targeting and advanced insights and reporting.
Company Info
- HQ Location
- United States
- Year Founded
- 2007
- Employees
- 175
- Website
- www.dataxu.com
Products by DataXu
Company Headquarters
Related News
-
Jan 27
5 Use Cases for Enterprise Search
Employees at all levels can benefit from strong enterprise search capabilities. Continue reading...
-
Jan 26
How to Use Instagram Search Optimization: A New Kind of SEO
Instagram has introduced a new variation on its search, one in which marketers should consider as social media optimization, a complement to SEO. Continue reading...
-
Jan 26
5 Essential Skills Every CMO Needs in 2021
Despite the struggles of the last year, 2021 looks to be a more promising and more stable period for marketing leaders. Continue reading...
-
Jan 26
Why You Need a Plan for Content Security in Microsoft 365
Microsoft 365 has a ton of great applications, all with their own security implications. Continue reading...
-
Jan 26
How Blockchain Is Progressing in the Workplace
Blockchain is building in the digital workplace and is close to becoming a standard element. Here's why. Continue reading...