Google Analytics is a service that generates statistics about website visits and mobile application activity. The product is aimed at marketers as opposed to webmasters and technologists.
Product Details
- Product
- Google Analytics
- Company
- HQ Location
- United States
- Year Founded
- 1998
- License
- Commercial
- Deployment
- SaaS
Tags
digital analytics, digital marketing, mobile analytics, web analytics, web experience management
Primary Use Cases
Web & Mobile Analytics
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