Marketo offers 3 levels of their SMB marketing automation software: Spark, Standard and Select. The core platform includes email marketing, lead management, lead scoring, web forms, progressive profiling, event marketing, multi-channel program management, social media marketing, simple asset management, ROI analytics and more.
Product Details
- Product
- Marketo Lead Management
- Company
- Marketo
- HQ Location
- United States
- Year Founded
- 2006
- License
- Commercial
- Deployment
- SaaS
Tags
digital marketing, email marketing, marketing automation, revenue management
Primary Use Cases
Marketing Automation. Email Marketing. Social Marketing.
Also from Marketo
Related News
-
Nov 14
The Delicate Balance of Tech Stack Decision-Making
Competing considerations make the process of tech decision-making uniquely challenging for IT leaders.
-
Nov 13
Brands Are Not Goldilocks: Why the Story of ‘Just Right’ Is All Wrong
There is no happy middle ground when it comes to marketing stacks — brands want it all.
-
Nov 13
The 4 Factors Defining Marketing’s Future
The question isn't how to fix marketing or how to optimize its ROI: the real question is how to deliver credible marketing-generated pipeline forecasts.
