RightWave is the provider of a marketing automation system featuring database management, email marketing tools, demand generation and CRM integration to connect disparate customer data sources. It serves a variety of customers and has established links to fulfillment and list vendors to help supply customers with possible leads.
- HQ Location
- United States
- Year Founded
Products by RightWave, Inc.
Marketo is SaaS based marketing automation software built to help organizations automate and measure marketing engagement, tasks and workflows. Based in San Mateo, California the company sells marketing automation software to help B2B and B2C marketers target qualified leads, produce lead-t...Read more
Marketo has completed its executive team shakeup post Vista Equity acquisition with the hiring of a new chief marketing officer. The San Mateo, Calif.-based marketing automation provider named Sarah Kennedy as its new CMO yesterday. Continue reading...
New players that have emerged in Gartner's world of digital marketing analytics platforms are embracing people-based marketing and they're building a true omnichannel view of people. Martin Kihn, research vice president who specializes in data-driven marketing for the Stamford, Conn.-based rese...Read more
BOSTON — HubSpot unveiled a series of product updates today on the first full day of its 21,000-attendee INBOUND customer conference taking place at the Boston Exhibition and Convention Center. Continue reading...
Amperity is coming out of stealth mode today with an eponymously-named product that solves a problem which vexed CEO Kabir Shahani for years: how to connect data at large scale and create a unified view of the customer. Continue reading...