The Eloqua platform is a marketing automation software meant to expedite the process of marketing. Its specialties include campaign execution, testing, measurement, prospect profiling, and lead nurturing.
Product Details
- Product
- Eloqua
- Company
- Eloqua (Oracle)
- HQ Location
- United States
- Year Founded
- 1999
- License
- Commercial
- Deployment
- SaaS
Tags
digital marketing, marketing automation, revenue management, rpm
Primary Use Cases
Marketing Automation. Revenue Management.
Related News
-
Feb 2
5 Ways to Make Your Marketing Emails More Personal — Without Personalization
Personalization is by no means a guarantee your emails will feel more personal. Continue reading...
-
Feb 2
The Dream: Progressive Composable Digital Experience Rollouts
How to avoid pitfalls and deliver a smart, composable implementation. Continue reading...
-
Feb 2
CMSWire Contributor Q&A With Kellie Capote: Making CX Less 'Squishy'
Chief Customer Officer Kellie Capote discusses the role of the CCO and her data-driven approach to customer experience. Continue reading...