The Digital Analytics fall under the Enterprise Marketing Management umbrella. Coremetrics and Unica technologies form the core capabilities. The software analyzes multichannel activities and integrates the results across the suite of solutions.
Primary Use Cases
Digital Analytics, Web Analytics, Digital Marketing
Learning is a key function and process within organizations. It deserves a much bigger role in how organizations plan their digital workplaces.
Google will eliminate third-party cookies from its Chrome browser and encourage third-party advertisers to migrate to Privacy Sandbox.
Shouldn’t the strategy be to centralize and simplify all the acronyms in the content management space, rather than invent more niches?