The Digital Analytics fall under the Enterprise Marketing Management umbrella. Coremetrics and Unica technologies form the core capabilities. The software analyzes multichannel activities and integrates the results across the suite of solutions.
Primary Use Cases
Digital Analytics, Web Analytics, Digital Marketing
A backlash is growing against the power the social media giants have in our lives. Ask yourself: is my time online time well spent?
We spoke with experts to find out what it takes to create a successful digital workplace.
Tableau, a BI and data visualization tool can help your organization by providing visualizations of the data you are collecting.