The RedPoint Convergent Marketing Platform is an integrated marketing platform that provides the functionality necessary to receive raw data and utilize that data to deliver highly targeted and timely cross channel communications. This product combines Data, Insight and Action in a single, cohesive solution.
Primary Use Cases
marketing campaign management
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Many companies collect data first, then try to figure out what to do with it after. This is a sure-fire way to make sure you're working with out of date data.