Silverpop, an IBM Company

Silverpop Systems Inc. is a provider of email marketing software and marketing automation solutions for brand marketing. Its features include automated email campaigns, marketing automation solutions, reporting and analytic solutions, and more. SilverPop was purchased by IBM in 2014.
Company Info
- HQ Location
- United States
- Year Founded
- 1999
- Employees
- 450
- Website
- www.silverpop.com
Products by Silverpop, an IBM Company
Company Headquarters
Related News
-
Jan 26
Top Customer Experience Statistics You Need to Know in 2023
These statistics show how the impact of customer experience can’t be understated. Continue reading...
-
Jan 26
6 Ways ChatGPT May Change Digital Customer Experience
ChatGPT will likely impact the digital customer experience world and act as a catalyst for trends already in place. Continue reading...
-
Jan 26
Phygital: A Confusing Neologism for a Very Real Problem
I dislike the term phygital, period, but especially in a marketing or customer experience context. Continue reading...
-
Jan 26
Managing Customer Churn Post Festive Peak
Competition for customer spend will be hot in 2023. Very hot. And in a looming recession, don't make marketing budgets suffer. Continue reading...
-
Jan 26
Uncharted Waters of 2023: Top CMO Challenges and Opportunities
As bleak as 2023 may seem from an economic perspective, marketing leaders and CMOs are eyeing a year of new challenges — and opportunities. Continue reading...