The Storm Platform & Measurement Hub form the basis of the DC Storm marketing intelligence offering. The Measurement Hub is a database that consolidates data across all marketing touch points, campaign events, user tracking events and customer events (CRM data).
Primary Use Cases
Digital Marketing. Campaign Optimization. Customer Experience Management.
Also from DC Storm
The top articles, resources and events from CMSWire during the week of September 17-21, 2018.
A recent survey of 1,000 B2B Sales executives sheds light on what forward-looking B2B organizations should be focusing on today.
Walmart is bringing virtual reality to its employee training, Microsoft makes a final announcement pre-Ignite, Sapho integrates machine learning and more.