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• Oct 27

  How to Form the Right Questions to Gain Insights From Your Data Models

  Companies have adopted analytics faster than the Road Runner outrunning Wile E. Coyote. But choosing the right questions to ask analysts isn't as relaxing as watching a Saturday morning cartoon. Any given set of data can raise a considerable number of analytics and data exploration questions. C...Read more

• Oct 26

  Mining for Content Gold: 6 Tips for Honing Your Interviewing Skills

  Conducting an effective interview may not be what most people think of as a necessary marketing skill, but as organizations increasingly bring many elements of content marketing in house, it is a skill that can deliver outsized results. Continue reading...

• Oct 23

  Media Assets Are More Than Just Files, They're the Foundation of Experiences

  When most brands think about media assets, they think about the ways their teams can (or cannot) find the right images and videos needed to drive most engagement opportunities today. Continue reading...

• Oct 23

  How Pipelines Can Help Marketers Gain a Better Understanding of Machine Learning

  Marketers are increasingly using machine learning technology to help implement campaign strategies. But the introduction of machine learning can raise programming concerns, concerns which many marketing professionals may only have a surface-level understanding of. Continue reading...

• Oct 23

  Act-On Integrates With Zoom, Amperity Partners With Zendesk and More DX News

  Act-On Software, which provides marketing automation software, has announced an integration with Zoom. The integration follows Act-On’s roll-out of the Automated Journey Builder earlier this month and is designed to allow marketers to promote and manage Zoom webinars from within the Act-On...Read more